Dr Tabor's Research

Luker describes sampling through canonical social science research as a “systemic random probability sample”, with the goal of producing results that can then be apply and a general way. For example, with a research question that focuses on voting in a election, A canonical social science research question may trying to determine how many voters are expected to vote a certain way in a election. By using randomly sampling a certain number of voters could be surveyed the result can provide a general description of the voting trend of an entire populations with similar characteristic as the sample group. While I agree with Luker that sampling is important to both canonical qualitative and qualitative social science research, in the case of qualitative research, the word has different meaning.

According to Schutt (2008), sampling is defined as a subset of population used in a study to be a representation of the population as a whole. My final project is a pre-hire assessment which analyzes potential risky pattern behaviors and emotions in the work place. One of the most important considerations related to sampling that will need to be addressed in my final project is defining the population that will be taking the assessment.

Explain the importance of random sampling. What problems/limitations could prevent a truly random sampling and how can they be prevented?

This ‘random sampling error’ indicated that there was no cross section of the target group (generation Y) and in turn was a sample selection error. There were 3 respondents whose results were not analyzed, as they did not fall into the target group of generation Y and this was an administrative error. This is another common research problem is survey non-response. Marketers can unintentionally design surveys which many customers choose not to respond to.

Sampling is the process of selecting a sufficient number of elements from the population, so that a study of the sample and an understanding of its properties or characteristics would make it possible for us to generalize such properties or characteristics to the population elements.

Researchers need to select individuals who are part of the population for their studies. That is, from all possible people or organizations in the population, they select a sample for study from the population. A sample is a subgroup of the population that the researcher plans to study for generalizing about the population (Plano-Clark & Creswell,

Setting/sample: Briefly describe the setting for the study, who your study participants will be, and how these participants will be chosen. Will random sampling or a sample of convenience be used?

Within this population we are looking for a sample, which is the random information we

Sampling involves selecting a subset of elements from the population. In this case, Stratified Random Sampling, and Simple Random Sampling plans are compared as data collection methods for a sample that a researcher would consider using for a business survey for a marketing/advertising campaign. Simple Random Sampling is a sampling procedure whereby the researcher defines the target population and then selects a sampling frame from the population. He then selects individual elements within the sampling frame with each element having an equal probability of being chosen.

The surveys asked the respondents to provide a rating for each question using the scale below:

random sampling was used. A probability sample is necessary if the sample is to be representative of the population

You can find your scatterplot in your output file. It will look something like the graph below. You will see a bunch of dots. Your scatterplot can tell you about the relationship between variables, just like Pearson’s r. With it, you can determine the strength and direction of the relationship between variables.

Simple random sample is a random sample, for example, group chosen from an entire population such that every member of the population has an equal and independent chance of being selected in a single sample (White & Mcburney, 2013). A total of 2,651 undergraduate students were selected for this study, 1,537 males and 1,114 females.

Simple Random Sampling: (McMillan, 2012, p. 98) A method of sampling were anyone in the population has the same chance of being selected.

Systematic random sampling: can be described as a most commonly used method in which after a number has been allocated to an individual in the population frame, the first person is selected using a random number table or out of a hat and subsequently those who take part in it are selected or picked using a fixed sample interval (Mathers, Sampling for surveys, 2009, p. 11).