Economic Factors Of Cable Bahamas Ltd Essay

As for external factors one of the external factors would be perhaps a new law that is given and affects directly or indirectly the business and that business needs to make some changes.

A business does not operate in a vacuum.It has to act and react to what happens outside the factory. These factors that happened outside the business are known as external factors or influences.

External environmental factors are the macro environment affecting a business; they are factors outside the company and which they have no control over (Kotler & Armstrong, n.d.) these external factors bring about impacts to the company thus a company should always be prepared to react.

These are all about how and to what extent a government mediates in the economy. This can incorporate – government policy, political steadiness or precariousness in foreign markets, foreign trade policy, tax policy, labor law, environmental law, trade restrictions and so on.

The economic environment plays a large role in marketing according to Kerin, Hartley & Rudelius, (2011). The economic environment force is the income, expenditures and resources that affect the cost of running a business and household, according to Kerin, Hartley & Rudelius, (2011). The impact this has on the Hersey Company is keeping prices affordable and production costs down.

Economic factors – which include interest rates, economic growth, exchange rates, inflation and taxation changes (Nieman, G; 1998). The change the economy can have a major impact on the behaviour of the business. For example: inflation may cause a higher wage demand from employees (Herrigton, Kew & Kew; 2009).

All businesses will be affected by factors in its environment. The following are the 3 main factors affecting businesses;

Comcast is one of the largest video, broadband Internet, telephone, and cable service providers in the United States. The company is a member of the fortune 500 company as the largest and profitable companies. Comcast ranking number is 66 in the fortune 500 company and is in third place as the largest telecommunication company. In 2011, Comcast has grossed 37 million with a 9.6 profit increase compared to 2010. Before the company can decide to invest, it needs to develop a business analysis. The business analysis includes

Economic factors , are issues to do with the economy. They influence businesses and people who take part in the economy , it includes things like interest rates ,unemployment rates , taxes , inflation, periods of growth and recession.

Comcast Corporation, based in Philadelphia, Pennsylvania, is the largest cable company in the United States. Comcast develops broadband cable networks and are involved in electronic retailing and television programming content.

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These factors influence the internal environment of an organisation and they help in identifying the past and the present of the company, It also provides a frame work for reviewing strategy position and direction of the company.

Factors that happen in the external environment are known as external factors or influences. These will affect the main internal functions of the business and possibly the objectives of the business and its strategies. The main factor that affects most business is the degree of competition - how fiercely other businesses compete with the products that another business makes. The other factors that can affect the business are:

The features of economic environment have direct relationship with economic activities .Income and wealth is the components of the economic environment.

The business environment can be understood in terms of four factors: Factor (Input) Conditions, Context for Firm Strategy and Rivalry, Demand Conditions, and Related & Supporting Industries. Factor (Input) Condition: