Electrocorp Case Study

Electro Inc. is fast developing company which strive to build a high tech wonder company image, it also has clear market segmentation and specific strategies to penetrate this segment. However, in recent report, the company’s financial statement indicates that the company experience financial difficulties at this moment. Some managers believe that this difficulty is largely due to two projects – Series A and Mercury. In this case analysis I will examine these two projects and make some recommendations for the company’s management as a whole.

Each business plans to build its deal breaking its past records. Furthermore, the best way to do it is to draw in new clients as well as to keep up them after deals. An organization that prioritizes its customers will always be referred. The primary purpose behind the decrease of offers in an organization is its absence of duty to give appropriate administrations to its clients. An enlisted grumbling is here and there which is sometimes not attended by the organization which prompts expanded grievances among the shoppers prompting decrease in the sales. Sometimes the organization is not ready to keep up the record of the administrations of a client which prompts a more prominent perplexity in the association. Another issue related to less customer satisfaction is the inability to solve the problem on time.

This strategy is vital and attracts customers that have been loyal and meet the company vision of customer first. This strategy boosts sales in their industry.

keep an existing customer than finding new ones. A major part of the customer service, especially in a retailing

Lincoln Electric (LE) has been a producer of electrical and welding technology products since the late 1800's. The company remained primarily a family and employee held company until 1995, then approximately 40% of its equity went to the public. James Lincoln, one of the founders, developed unique management techniques that effectively motivated the employees. These management techniques were implemented as an unusual (for the era) structure of compensation and benefits called "incentive management". The incentive management system consisted of four key areas: factory jobs based solely on piecework output; a year-end bonus that could equal or exceeded an individual's regular pay; guaranteed employment; and limited benefits. Management

Source One Electrical, Inc. is a full-service electrical contracting company that is located in El Cajon, California. This electrical contracting company was founded in 2005. Source One Electrical, Inc. conducts services within residential and commercial properties. Their services include panel upgrades, troubleshooting, custom home remodels, tenant improvements, facility electrical solutions, circuit tracing and identification, plus more. Source One Electrical, Inc. performs general electrical wiring, repairs and maintenance, interior and exterior lighting installation, repairs, maintenance and retro-fit, emergency and exit lighting installation, repairs and maintenance, voice/data cabling and fiber optic cabling, etc. This electrical contracting

show our customers the care of our business but promote our business in a positive way.

In this case we need to relocate to South Africa or a modified location (Mexico or Philippines). That means we will have to stick to US safety and environment standards and increase the minimum wage a little more. This way Electrocorp will not pollute any environment where their factories are operating and will also save on a moderate cost. However it would be an unfair decision for the existing workers of Electrocorp in United States as they may lose their job. Also the company will not be able to compete with its competitors on price due to high operating

the high volume of customers will offset company’s profit margin. There will be a need for more

The customer is the strength of a company. She must focus all its means to target service concept.

This will not only retain the existing customers but will also attract new ones to increase the customer base to optimal level.

In terms of Customer, I as the marketing manager have selected the target market as following firstly The Harried Assistants, second, The High-Tech Managers,

The customers gain the satisfaction to the company ‘s product.The company has focus on develop the product which is mix of the functional and comfortable to fulfill lifestyle of potential customers.In order to achieve this , the manager has hired a lot of technical

Schneider Electric India Pvt. Ltd is a 100% subsidiary of Schneider Electric industries, a globally known company whose energy efficient solutions are benefitting major population of the world and also (( is a global specialist in energy management. ))

Encourage the existing customer to share their passion with friends, friend of friend and get lots of reward in return