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Evaluate the Case Made in the Article for ‘the Third Leg in the Strategy “Tripod”’, with Particular Reference to the Effectiveness of the Four Cases Offered in Supporting the Central Argument of This Article.

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Institution Based Theory: An Evaluation

Introduction: Succeeding in international business is a tough job even for the most experienced multinational enterprise; international business has never come at a small price. There are trade barriers; cultural, political difficulties coupled with resource allocation and management strategy issues. In the mist of all these challenges some MNEs especially those from developing countries enter the international business arena with limited resources and experience and they still succeed.

The fundamental question is what makes developing countries MNEs succeed in international business and what factors influence the firm’s strategy in international business?

Several reasons have been …show more content…

In support of their argument Peng, Wang & Jiang (2008) used four cases to illustrate the absolute importance of institutions in international business. These are (1) antidumping as entry barriers, (2) competing in and out of India, (3) growing the firm in China, and (4) governing the corporation in emerging economies
a) Anti dumping as Entry barriers – Peng, Wang & Jiang (2008) argued that many developed countries have rules against dumping of goods which is strategy employed by new entrants to eliminate competition and gain market share. This is done by selling below the cost price and colluding with others to increase price once the competition is eliminated. The local producers understand that they are protected by law and can effectively prevent the Chinese who do not have institutional framework from doing business in the region. Entrants must beware of the local laws and strategy to be in compliance in other not to suffer and loss. This proves that knowledge of institutional frame work is important.
b) Competing In and Out of China – Peng, Wang & Jiang (2008) also stated that political, social and legal frame works in India helped it to become leading powerhouse in information technology. The government had decision to invest in higher the education and its legal and regulatory reforms had

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