Event Planning Essay

Some of a planners daily duties include: “consulting with clients to determine objectives and requirements for events,” “coordinate services for events,” “negotiate contracts with service providers,” “maintain records of event aspects, including financial details” (Event Planner Career, n.d.). Planners are responsible for communicating with clients, colleagues, employees, sponsors, and service providers in an effort to successfully run an event. For each event there are several tasks that must be completed in order to coordinate large functions from conception to completion. These tasks include:

.1 Explain the characteristics, requirements and purposes of different types of events. Events are a good way of making a lot of people aware of a particular subject matter. These can be formal or informal and require a large amount of preparation. Generally events are held over a longer period of time than a meeting and include a larger audience.

During this semester, I have had the opportunity to broaden my view on the different aspects and knowledge of the Arts, I had and still have limited experience with aspects of fine Arts, many drama and poetry, film and other forms of the art. However, I have really enjoyed opening my limited knowledge and perspective I had on this subject and having the opportunity to learn more about this broad area of learning about humanities through the arts. I chose as my outside event women in early film, and viewed a virtual exhibit that has been both interesting and informative.

When Quiksilver announced the start of its women line Roxy in 1990, they defined the brand as a “fun, bold, athletic, daring and classy” brand for young women. Market segmentation is a crucial marketing strategy and Roxy utilizes the four bases that are commonly used for segmenting consumer markets including geographic, demographic, psychographic, and benefits sought segmentation. The geographic segmentation is ideally unlimited for the Roxy target market because the brand offers clothes for both warm and cold weather, however, it focuses mainly on the “beach lifestyle” and is generally more popular in beach towns. The demographic segmentation of the Roxy brand, is aimed to attract young women between the

Eventus will not follow an intensive or exclusive distribution strategy. Instead, the product will be brought to market with a selective distribution strategy. Since the main target market for Eventus is upper-middle class men, we will place our product in select stores and outlets that will cater to these customers. This will increase the chance that our product will be noticed by the target group, and it will ensure higher sales. Since our product is new on the market, by following a selective strategy, we will be able to choose outlets with the least competition. Moreover, Florida is known having a large population of upper-middle class seniors, so we will first introduce our product in this state. Following

Analyzing the event research means that the ramifications of organizing Tough Mudder will involve several players toward understanding different vital factors. For example, aspects of marketing will take a high precedence in regards to the models of operation such as emergency plans and scheduling to accommodate the targeted audience. Conversely, attendance audits always factor in advertisers, attendees, and exhibitors to facilitate the decision-making process (Mallen & Adams, 2013). It equally assists in finding the accuracy of available data in most parts of South East Queensland. Therefore, during the event research, economic impact studies are fundamental because they will compare varying variables that are under

The proliferation of events, and event-producing agencies, has resulted in the need for the performance of events to be evaluated more stringently. Event managers and planners are now being called upon more often to prepare comprehensive post-event evaluations with detailed accounts of the impacts of the event. As many special events require financial assistance from governments and businesses in order to be staged, post-event evaluations are required by such agencies that need to assess the value of their investments. Evaluation is also required by event organisers who need to justify their activities to a diverse set of stakeholders, which includes sponsors, funding agencies, economic and tourism development agencies, special interest groups, and the

The extra-curricular event I attended was a lecture by Mariela Castro on transgender rights and healthy sexualities in Cuba. Mariela is the daughter of the current Cuban president, Raúl Castro. The event took place on Thursday November 19, 2015 at 7:30 pm. Before the lecture began, two student members of the University of Toronto Mississauga’s Transgender Emergency Caucus gave a 20 minute speech outlining what it is like to be a trans student at UTM. They discussed the big issues they face at school and also outside of school and how this affects them negatively. The students also emphasized to the audience, the importance of getting involved with the caucus as it increases support for the trans community. About 10 minutes later, Mariela started her lecture.

When we plan an event, it's important to be imaginative. Events and conferences can be educational, with public speakers and classes; or fun, such as an outdoor cookout for customers, suppliers, and employees. It takes time, effort, and good project management skills to plan and organize a successful event.

Event organizers are often based in an office but when meeting clients, partners, sponsors, venues and other suppliers they will travel. They work both indoors and outdoors, in all weather conditions, to plan and deliver events.

Event planners usually choose the location, and inspect it; transportation arrangements; lodging; meals; and unimaginable

There are few brands that can offer more lessons in how to approach the next generation of marketing than Red Bull. Focusing their strategy on earned media, cultural integration and value creation, Red Bull’s approach is pioneering, and a template that many brands would love to follow.

The opportunity for a small start-up event photography service in this area is a good one. While there are several others in nearby towns, such as ARC Photos in Buena Vista and Avalos in Cañon City, WEP would be able to offer lower prices because it doesn't have the operating expenses the other companies do. Although there's no store front, that means there will be no building to rent or lease and maintain. Although there's no studio, that means there will be more capital available for travel to take pictures on location. Also, WEP will develop its own photos, thus saving time and money for developing; further reducing the price WEP will charge.

In general terms, marketing is all related to the places of buying and selling of goods and services to satisfy customers’ needs. Nowadays marketing is the most important issues for success of every business marketing is the activity, set of institution, and process for creating, communicating, delivering, and

Event- to deliver a World- class event to the world. To deliver the event of time and to successfully manage the cost of the event.