Explain Why Consumers Love Incentives

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Consumers love incentives. For example, I shop at Old Navy all the time and every few months they give you something called Old Navy Bucks If you spend 25 dollars you get 10 dollars off; if you spend 50 you get 20 dollars off and if you spend 75 dollars you can get 30 dollars off. I always saw this as a great deal and I always went so I can use my Old Navy Bucks but after this class I now understand what they are doing. They know and predicted that I would come and use the bucks and because I just saved 30 dollars I am going to be forced to buy more since I thought I just saved money. Either way the store got me to buy more goods and services. If you figure out a great incentive to offer patients I am more than sure they would not hesitate
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