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Hosting The Summer Olympic Games

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Every four years a city has the opportunity to showcase its greatness to the world, by hosting the Summer Olympic Games. Millions of spectators gather to cheer on thousands of athletes, competing in hundreds of events in many different venue locations. Due to the enormous challenge this poses to the host city, preparation takes place many years in advance to mitigate potential difficulties. Most large-scale events prepare for a myriad of challenges. These challenges can typically be classified as logistical activities. Examples of these activities range from customer service or satisfying users in terms of time, reliability, communication, and accessibility to facility location decisions, which refers to the selection of locations for …show more content…

Packaging can be defined as the materials used for the containment, protection, handling, delivery, and presentation of goods (Murphy and Knemeyer, 2015). Promotion, protection, and identification are the three general functions that packaging serves (Murphy and Knemeyer, 2015). Packaging is perceived as a major environmental issue based on eighty percent of consumers (Murphy and Knemery, 2015). Differing acceptable regulations across nations is a key problem when selecting packaging material (Murphy and Knemeyer, 2015). Using environmentally packaging material is one packaging strategy a firm can adopt (Murphy and Knemeyer, 2015).
The London Organizing Committee of the Olympic and Paralympic Games or LOCOG presented ten key areas central to achieving sustainability. Packaging was a key area, with a main focus of catering as they produced the majority of the packaging at the Games. Across all venues, LOCOG aimed to achieve a seventy percent re-use, recycling and composting goal. This was thought to only be attainable by incorporating compostable packaging. The use of compostable packaging would also increase the quality of the recyclable stream (Valpak, 2012).
With the help of a variety of shareholders, LOCOG created Packaging Guidelines to inform suppliers of certain packaging criteria that were required in order to serve as a supplier for the 2012 Summer Olympic Games. Once completed in 2010, these Packaging Guidelines were included with contracts

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