How Globalization And Technology Changes Have Impacted The Corporation You Researched

➢ Mission: Amazon’s mission is to be Earth’s most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible price[1].

Amazon.com Inc. was initiated by Jeff Bezos in 1994 after realizing the rapid rate at which the internet and websites were growing in popularity among business organizations and individuals. In 1995, the company started operating its website for selling books, videos, compact discs, computer software and computer hardware before being incorporated in1996 as an e-commerce company (Reuters, 2015). Apparently, the company offers may products and services for sale; these products include merchandise for resale products offered by third parties. In this regard the

Determine the impact of the company’s mission, vision, and primary stakeholders on its overall success.

The Amazon.com mission is one that has a centric value to hold very close for all operations involved, the Amazon.com online customer is first and foremost. Amazon has a clear focus and a solid mission that has imprinted since the beginning. Founder and CEO Jeff Bezos has multiple times referred to the Amazon mission statement as the force that guides his powerful leadership decisions multiple times within the Amazon.com history. The success of Amazon is confirmed as one of the top internet retail companies in the world is due in part of the commitment to their mission and the way top leadership executes. The mission and vision of Amazon is, “Our vision is to be earth 's most customer-centric company; to build a place where people can come to find and discover anything they might want to buy online.”

Amazon is the world’s largest online retailer that was launched in 1995 (Rouse, 2014). Amazon was mainly a book selling company that has enlarged its’ business by selling a variety of goods. The company sells all types of technology devices such as cell phones, games, televisions, movies, cameras, computers,

In 1994, Jeff Bezos incorporates his company under “Cadabra.com”. Then in 1995, Amazon went online and made its initial mark by selling books, and many people recall the brand by still think of the company in terms of books. Though that nots true for the most part of the journey of amazon. Amazon almost from the start, has worked to expand into additional areas—striving to become a global retailer of almost anything. Some of the main events include: 1995 books, 1998 music and DVD/video, 1999 auctions, electronics, toys,

One of America’s greatest start-up success stories is Amazon. Jeff Bezos launched the website in 1995 and he is now having revenues of $61 billion. At the start of e-commerce, Amazon was an innovator of delivering supreme customer service, which at that times was very rare. Amazon is an illustration of massive organising skills, the company sells an enormous range of products, all day, every day, for 365 days a year and is able to maintain over 80 warehousing and fulfilment centres.

Founded in 1994 by Jeff Bezos, the company went online on the World Wide Web in July 1995.Amazon focuses on increasing its market share and revenues in the long term and maintaining competitive costs of profit margins and dividends paid to its shareholders in the short term. Amazon’s sound business fundamentals include its core business and essential revenue sector of e-commerce, a new focus on media independent of Kindle, improved profit margins from Amazon’s Web Services (AWS) as well as the management of a negative cash conversion cycle (Samonas, 2015).

Amazon is an incredible company that has shaken the world, starting out being the largest book store they have become the largest everything store. They started in 1994 by Jeff Bezos, he was also the founder of aerospace company Blue Origin. Jeff took advantage of the Internet’s enormous opportunities it presented, since then Amazon has risen to a $292.6 billion-dollar company and employs 230,800 people. (forbs.com)

Amazon Inc., founded by Jeffrey Bezos in 1994, is a “multinational consumer electronics company and the largest Internet company in the United States as of November, 2014. Amazon.com operates in three general segments: media, electronics, and other merchandise” (Investopedia, n.d., para. 1). As a frequent shopper at Amazon for both school textbooks and electronics, I have been completely satisfied with my amazon.com transactions, and so felt that Amazon was a good fit for the organization I would research for this Portfolio Project.

Amazon’s core competencies are in its ability to effectively use and develop technology to drive site traffic and enhance the customer experience. Their distinctive use of website real estate coupled with their ability to leverage their brand and effectively use that leverage to deliver low prices and high quality products, makes them a leader in online retailing. Their partner brands and their ability to adapt and recognize deficiencies enable them to effectively cut out the middle man, or at the very least, partner with them.

Now understanding the exploitation and exploration strategies as separate equals the combination of the two as an ever-evolving and ongoing process enlightens the analyst on the company’s strategic information systems framework. This simply occurs through Amazon.com’s incorporation of their process of constant knowledge acquisition and evaluation that allows the company to continually change their management strategy toward a more successful outcome regarding potential endeavors. Currently, their focus is technological innovation, which allows their customers to find a wider variety of the products they want, more conveniently, and at lower prices. This progression from website to e-commerce associate to a comprehensive platform for software development solidifies the overall agility of the company’s information system which has become an essential part of the company’s disposition (Amazon.com, 2011). Although, this approach may provide success for years to come, the company is ultimately willing to undergo whatever metamorphosis is required to maintain the intended user of their information systems an optimum answer toward better service as their overriding goal. According to Amazon.com, “e-commerce is still in its infancy. In the years to come, you'll see Amazon create new technologies, expand into more geographies and continue to improve the lives of shoppers and sellers around the world” (Amazon.com,

Amazon has grown rapidly since their inception. The company experienced a surge is sales of 313% until 1998, supported by 8.4 million customer accounts in over 150 countries, of

In addition, I looked at Amazon.com mission statement is, which states, “We strive to offer our customers the lowest possible prices, the best available selection, and the utmost convenience.” This mission statement promises an attractive e-commerce service to satisfy customers’ needs. (Lawrence Gregory July 21 2016 Panmore institute)

The main philosophy at Amazon is “to create shareholder value over the long term.” To work through this philosophy, Amazon focuses on customers continually and makes investment decisions in light of long-term