Imagineering Influence

Disneyland was Walt Disney’s dream of a theme park that would be, in his words, “The Happiest Place on Earth”. Walt understood too well that the people that were hired would need to be taught how to create that elusive atmosphere. He called on Van France to assist him in creating what has become a world renowned training program. This program taught their employees, or “cast members”, to achieve the ultimate result, a “good show”.

Imagineering is the working force behind the constant forward motion of Disney. Never standing still, Disney is always striving to achieve new and greater things everyday. Disney goes to great heights to tell a story. Every experience you have at a Disney park or resort is part of a story. The story is lived out and experienced by the guest for their enjoyment, and this is totally dependent on the surrounding environment.

His plan to execute is dream: Walt Disney started off with building Disneyland. It took

Relevance: Walt Disney created Disneyland and Disneyworld because he believed that people who rushed to grow up were selling themselves short. He invented the theme parks in order to bring out the inner child in you, no matter your age.

“I’ve always been bored with just making money. I’ve wanted to do things, I wanted to build things, or get something going.” (LeeBron) Disney stated that when he realized that he wanted to make a difference in people’s lives. Disney never wanted to be boring or be known as the man who did not have a childhood and was always pushed around by his father. Disney wanted to be successful in life, he wanted the name ‘Walt Disney’ to be remembered, and it will be forever. Disney has achieved many important and exciting accomplishments within his life. He created “full length animated films, short films, live-action features, and television shows” (LeeBron) Disney also introduced theme parks. He created Disneyland in Anaheim, California. He also developed Epcot which stands for “Experimental Prototype Community of Tomorrow”, and Disneyworld in Orlando, Florida. Walt Disney was an important figure in the 1920s American History because he made a change to the world with the idea of bringing inanimate objects to life with cartoons and created all new kinds of happiness.

     Along with his serious Down to earth side Disney also lived part of his life in the realms of fantasy and imagination. His great love of fantasy and the great lack of family entertainment in America inspired Walt to build a theme park of his own. All of America thought that this time Disney had really gone crazy. As Disney once said about the reactions to his ideas for a park "Almost everyone warned us that Disneyland would be a Hollywood spectacular - a spectacular failure. But they were thinking about an amusement park, and we believe in our idea - a family park where parents and children could have

Animation however was just the beginning for Disney. He also had a love for engineering. Disney combined his love for engineering and imagination, and decided to call himself an “imagineer” (Dehrer 37). This unique combination of artistic and developmental skills was what made Disney’s works so successful. Soon enough, Walt Disney’s “Imagineering” skills allowed him to create one of the most visited theme parks in America.

The case “Euro Disney: First 100 days” talks about the issues faced by the Walt Disney Company when expanding to international borders. The case begins with the history of Disneyland and then describes the reasons behind its success and expansion to various states across the country. It then describes the success of Tokyo Disneyland, first Disney theme park outside America and the factors affecting it.

And now, nearly four decades after his death, the maker of said creations, Walt Disney, is not nearly as recognized as he should be. Not only are his works and other projects intriguing, his morals and techniques personally behind them are as well. And yet they weren’t just his morals, they were shared by the country’s people who so desired an example of good principles. Perhaps the most significant scheme of all was his creation of his very own amusement park in 1955, Disneyland, located in Anaheim, California.

merchandise shops and hotels. A visit to Disneyland was touted as a vacation trip spanning

Walt Disney had a vision. It was a vision of a place where children and parents could have fun together. The more Walt dreamed of a "magical park," the more imaginative and elaborate it became. Finally in 1953, he had the Stanford Research Institute conduct a survey for a 100-acre site, outside of Los Angeles. He needed space to build rivers, waterfalls, and mountains; he would have flying elephants and giant teacups a fairy-tale castle, moon rockets, and a scenic railway; all inside a magic kingdom he called "Disneyland." After all the ups and downs to bring up this Walt Disney to be success and managed to get

Walt Disney created some of the greatest and most advanced technology ever. Much of his Technology is still here today. Until he created Disneyland there were no other theme parks of it’s kind. He didn’t stop there he created Disney World one of the biggest theme parks ever. No matter what it was Walt always thought he could do better.

A few things that have influenced myself as I am today are my family history and my environment. Growing up, my classes were always fairly easy to me, so naturally I always had a higher than average grade. But when things got harder I started to work harder to maintain my grades. I always felt so accomplished when my mother and father would brag about my grades and intelligence and I wanted to always feel that way. My brother never applied himself in school and I would see how disappointed they were in him and I knew that I only wanted to make them proud. By the time I got to high school I had figured out that no one in my family besides aunts or uncles that were married into the family had ever gone to college and from that point on it was my next big goal to achieve.

Walt Disney once said, “You can dream, create, design and build the most wonderful place in

The Walt Disney Company has seen their share of success in taking their parks and resorts into global markets. “60 years ago, the first Disney theme park opened, in California and was the brainchild of Walt Disney himself, who was motivated by the lack of entertainment options available to him and his two young daughters.” (Forbes, 2016). Disneyland California penetrated the market rapidly, and its popularity led to the opening of Disney World in Florida, followed by global expansion in Tokyo, Paris, and Hong Kong. Their latest expansion came in June 2016, on a 963 acres’ site in Shanghai, China (Xu, 2012). After one year in operation, Shanghai Disneyland is outpacing their most optimistic projections, and the park’s