Introduction:. This Report Talks About The Future Methodologies

Listing your property on a website means that it will be managed by a property management company, commonly referred to as a rental by owner. The property management company, in this case Airbnb or Vrbo, will charge a commission, usually 10 to 50% of the rental income.

Bethesda, Maryland is the headquarters of Marriott International Incorporate. This unique organization transpired from a root beer stand in 1927 into a world-renowned hospitality hotel chain in 1957. Information provided will focus on the evolution of the root beer stand into the Marriott International Incorporate vast hospitality empire. Today, the Marriott hospitality industry has 5,756 hotels with 30 brands in 118 countries with 1.1 million rooms. Additionally, the Marriott generated $14 billion in revenue during 2016 and had over 85 million combined loyalty members between the Marriott and Starwood Preferred Guest reward programs. Furthermore, Marriott partnered with Universal Music Group to bring their rewards member’s additional

The U.S. hotel industry recorded revenue of $113.7 billion and grossed $16.7 billion in pretax profit in 2004. As of December 31, 2004, there were 4.4 million hotel rooms in the United States. Approximately two-thirds of all U.S. hotel rooms were affiliated with a brand; the remaining one-third were independently owned and not brand-affiliated. The

Since its foundation in 1927 Marriott Corporation grew into one of the leading lodging and food services in the US. With three major business lines: lodging, contract services and related business, Marriott has the intention to remain a premier growth company. To achieve this goal the corporation’s strategy is to develop aggressively appropriate opportunities within their business lines. Marriott would like to be the preferred employer, the preferred provider and the most profitable company in each of the operating areas. The financial strategy includes four key elements:

With recent economic crisis (2008), people globally tend to spend less of their money on travel. Regarding the hospitality industry, they would rather look for cheaper accommodation or room. With the crisis also affecting companies, business travelers are keener to find cheaper rooms or apartments to limit their changes.by offering cheap rents, AirBnB is offering an alternative solution to people and businesses, and is a good response to the crisis.

According to the article, “[i]n 1987, Marriott’s sales grew by 24% and its return on equity stood at 22%. Sales and earnings per share had doubled over the previous four years, and the operating strategy was aimed at continuing this trend” (HBR, 9-298-101, p.1). The article also noted that the company intends to “…aggressively develop opportunities within [their] chosen line of business” (HBR, 9-298-101, p.1). Currently, Marriott’s four components of their financial strategy are:

Companies tend to increase their value by doing good deeds, no exception with Airbnb. In the aftermath of Hurricane Sandy that happened in November 2012, Airbnb partnered with New York City Mayor, Michael Bloomberg to offer free housing for the citizens. Airbnb built a site where victims register for housing and meet property owners with free housing. Additionally, Airbnb provided this service for free in addition to host guarantee for all properties listed. In the same year, Airbnb acquired NabeWise and Localmind. NabeWise is a city guide that gathers accurate information for specified locations, while Localmind is a location-based question and answer platform about specific locations online that post by users and will be answered by experts

This case involves the study of the Hamilton Hotel and the use of forecasting to help predict their demand on a specific day. Marriott Hotels operated the Hamilton hotel. Marriott has been known for a culture that puts people first. Marriott is recognized worldwide for their enduring values, their spirit to serve, and their corporate commitment to creating better places to live and work.

Marriott International envisions itself to be the world’s lodging leader. Its mission is to provide the best possible lodging services experience to customers who vary in backgrounds, language, tradition, religion and cultures all around the world. Marriot is committed to environmental preservation through using environment-friendly technology and engages in social responsibility and community engagement.  We value our shareholder’s so we will only take steps that will ensure our growth. Most importantly, through our “spirit to serve”, we emphasize the importance of Marriott’s people and recognize the value they bring to the organization’s growth and success. It aims to increase revenues by 9% every year, to increase

Hilton Hotels is one of the biggest players in the US lodging industry. It contributes to about 9% of the total rooms in US lodging market. It has presence in over 78 countries with more than 2500 hotels. Lodging industry is highly capital intensive industry, so to reduce capital expenditure Hilton Hotels opted for self-owned Hotels as well as franchising model with the real estate owners. One of the key features of lodging industry is low switching costs for customers. There is very little margin to differentiate from the major competitors in the industry which include Marriott international, IHG, Accor etc.

Airbnb, Inc. operates an online community marketplace for people to list, discover, and book accommodations worldwide via online

Marriott International within their respective market segments are one of the largest hotel groups globally.

Airbnb is a short-term accommodation leasing and renting company which turns residential houses into tourist marketplace. Critics believe that this company is running illegal hotels that are against the health and safety regulations. Therefore, last year Airbnb was banned in certain areas and cities.

According to the American Hotel and Lodging Association, in the year 1900, there were fewer than 10,000 hotels in the US which provided 750,000 to 850,000 rooms. The 2004 figures show that there are 47, 584 hotel properties in the US with 15 rooms or more. There are currently 4,415,696 guestrooms available. The industry had sales of $105.3 billion in 2003, which places average revenue per room at $50.42 with an average occupancy rate

For many, hotels are considered the classic travel option, and in some cases the only one. The question here is why is the hotel industry against Airbnb? The clear answer for me is money. The rules have changed since Airbnb is in the game. More and more, travelers are choosing to stay in people’s homes instead of traditional hotels and this has become a potential threat to hotels. Although Airbnb was best known as a cheaper alternative to hotels, that’s not necessarily true. For example, in Malibu Airbnb prices range between $40 for a “Cali vintage Airstream with beautiful Canyon views” and $10,000 for “Malibu modern 6bd hilltop retreat”, although there are more expensive listings (Airbnb).