Introduction
Industries in our modern day are facing tremendous pressures or drivers like society conformation, technology innovation and market competition. These three forces describe by Boyett and Boyett, (1995) catalyzed an organization to initiate goodwill responses, improve their technological platform and invent systems to automate their operational processes. These are efforts contributed to retain their competitive edge thus preserving their existence.
In the context of this essay, we will be using the consumer electronics retailing industry as a focal point for arguments. We will also discuss the following:
Market, Technological and Societal Pressures and how it affects the industry.
The industry responses to these
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Finally, the reports generated were often not accurate enough.
3. Powerful Customers
Customer demands and needs are getting more sophisticated. High standards of service level are an essential expectation these days.
With the availability of the Internet, customers are now able to source for information about the products they want, do competitive price comparison and look for other channels of purchasing (Turban et al, 2006: 14-5). With online auctions and classifieds websites like Ebay and Yahoo Classifieds, it does offer another alternative for the prospective customer.
Technological Pressures
Moore's Law originated from Gordon Moore, the co-founder of Intel implies that the processing power of silicon chips would double by every eighteen months (Moore, 1997).
In relevant to that claim, we could assume that computers in general would gradually improve in performance.
Faster processing computers would allow one to do more tasks using less time. This chain reaction leads to an increase in productivity.
With the rapid advancement of technology comes together with the importance of keeping pace with it. Failure to do so could diminish one's competitiveness especially so if the other competitors are leveraging on the latest technological platform.
Societal Pressures
Turban et al (2006: 15-7) states that pressures deriving from the society are known as societal pressure. Societal pressure could be differentiated into social responsibility,
The co-founder of Intel, Gordon Moore, in 1965 noticed that every year the amount of transistors that could be placed on every square inch of integrated circuits had doubled since their inception in 1959. Moore predicted that the growth would continue for ten years with doubling the amount of transistors on the board every year. Over time the process continued, but the time it took was larger than Moore had predicted. In 1975, he adjusted his prediction to double within two years. Scientific American states, “It is a prediction that the
In the past processors required only a boost in their clock speed to have an improvement in efficiency, but as technology evolved, companies like Intel, a major processor manufacturer, came up with
computer much faster than before it ever been and making programming easier. Such as Java
Customers are demanding more and more awareness for higher levels of service expectations in recent years than ever before. They know what it takes to receive quality customer service and therefore expect more from the organizations in which they interact with. In addition, businesses are finding that customers ' expectations play a critical role in the overall success of their organization (Bell & Zemke, 1988). Thus, it was not surprising when EE, which customers perceived them as not having taking them seriously complained to OFCOM. The aim of this essay is critically evaluate the customer service standards and strategies adopted by EE and make the necessary recommendations that will enhance the customer service levels.
Customer expectations are a dynamic feature that flows regularly in accordance with a wide range of factors. However, when expectations are not met, customer satisfaction will ultimately decline. The quality of customer service is almost wholly determined by our ability to
Most of work is done through computer machinery which boost up the pace of work and accuracy.
2- reject disruptive technologies: listening to customers; tracking competitors actions carefully; and investing resources to design and build higher-performance, higher-quality products that will yield greater
Innovation in technology has been accelerating in a faster pace. To establish themselves in the market and compete with the best, the companies are adopting new techniques to be innovative. Here the innovation implies that
Moore’s Law (and constraints on it) – (Intel co-founder) Chips performance per dollar doubles every 18 months. Data storage will double every 12 months. With an optical cable it can double every 9 months.
Capitalizing on technological, business and social trends and the need of enterprises to innovate in addressing those trends;
Moore’s Law was first predicted in 1965 and hence adjusted in 1975 by Gordon Moore; and, it was popularized by Carver Mead after the adjustment in 1975. In Moore’s first law, it state a hypothesis that that the number of transistor in a dense integrated circuit doubles approximately every two years. The Moore’s second law express which can be described as the economic side of Moore’s Law expresses that the cost of production of semiconductor fab would increase at a steady rate. In brief, both of the Moore’s Laws express the idea that the transistors in the integrated circuit will be doubled every two years while the cost of the production will be halved at the same rate of doubling.
One of my esteemed college professors was fond of saying that indeed we live in a nonlinear world. This is certainly the case when it comes to capacity upgrades. Some upgrades will be linear in the sense that doubling the amount of a planned increase in processors, memory, channels, or disk volumes will double the cost of the upgrade. But if the upgrade approaches the maximum number of cards, chips, or slots that a device can hold, a relatively modest increase in capacity may end up costing an immodest amount for additional hardware. This is sometimes referred to as the knee of the curve, where the previous linear relationship between cost and capacity
Moore's law predicts that this trend will continue into the foreseeable future. Although the pace has slowed, the number of transistors per square inch has since doubled approximately every 18 months. This meant that the capabilities of computer hardware were doubling every 18 months. During this time, computer software was also advancing to take advantage of the increasing capabilities of computer hardware. In
A recurring theme in service companies is the difficulty experienced in translating customer expectations into service quality specifications that employees can understand and execute. The difficulty can be interpreted as three difficulties: the difficulty for managers who are not in direct contact with customers in large organization to understand the customer needs; the difficulty in getting the right balance between imposing service standards and still allowing the staff to be natural; the difficulty managers faces in selecting and
Customer Expectations: Service and support should be meeting the expectations of the customer in terms of