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Modern Day Pavlov Experiment Summary

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The New York Times published an article on the modern day Pavlov’s experiment. This article tried Pavlov’s dog experiment on humans. Their experiment hoped to find what triggers the brain with classical conditioning. In their study they had thirteen subjects all humans. They tried to have all the subjects associate abstract images with either the smell of peanut butter or vanilla. The subjects where presented with the smells through tubes. In their research they discovered that the group that thought they were in experiment to learn about computer tasks would associate the smell to the pictures better. The subjects were also noted to work better at associations when the pictures were presented with a pleasant smell, than those that were not

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