Online Shopping: Pros And Cons Of Brick And Mortar Shopping

One of the opportunities we have in today’s world is whether to buy online or go to a brick and mortar store to do our purchasing. The two offer great sales and promotions along with selections from which we can choose. As online shopping and brick and mortar may seem similar; however, both differ in pricing, convenience and selection.

Retail shopping provides a great experience for the consumer, and can be better than internet shopping in some ways. When retail shopping, you can actually touch the product, and see it with your own eyes. This provides reassurance to the consumer that the product is the quality that they intend to buy, and can trust the store. Normally, if an item is boxed, the store will have a show model that potential buyers can interact with and base their decision of whether to buy it off of the functionality and price of that item. Retail shopping also allows the consumer to pay with cash, an option that internet shopping does not feature. This means that people can only pay for things with the money they have, and avoid credit build up on credit cards. On the other hand, some say retail shopping is not as good as internet shopping.

For retailers, being online is efficient and improves customer relationships, but it does not replace a retailer's ability to "up-sell" and ultimately it struggles to match the brand appeal created by a physical presence in a strong shopping centre.

Not only do people have to spend less time traveling to the store and walking around looking for what they need then waiting in line to pay for the goods, but they also have to spend less money because of gas prices and the discounts online businesses are offering to customers who purchase online. This is essentially hurting offline businesses because the less people who are going out shopping, the less people are seeing their stores and wanting to stop to shop at their store. Also, many people are losing their jobs because the number of customers that walk into stores is dropping so there is less need for employees inside stores.

I do not think that online sales will eventually cause brick and mortar businesses to cease to exist. One can determine that shopping at brick and mortar stores is deeply embedded into the American culture. There is a distrust by millions of consumers to give his or her personal information over the internet due to identity theft. The internet is quickly becoming a force in determining new ways for marketers to strategically influence consumers (Palmer, Simmons & Mason, 2014, p. 383,

Brick- and–mortar retail store is being around for many years now before we even have an access to internet. But I’m personally think Online shopping will be more accessible as a current trend and brick-and-mortar retail stores will be not many around. As a current trend , most of house hold items is being purchase from Amazon or eBay by online purchase because it fast and quickly purchases just by clicking and many people is known to purchase daily groceries from online now. But for buy beware, online shoppers tend to skeptical of the most electronic goods or cloths that has purchase from online. Because we are used to going to store and can able to actually feel and test the items thoroughly before purchasing the item. Even though, many

When choosing to shop online or at a brick and mortar store, start by weighing the pros and cons of each established method of shopping. When shopping online a consumer is are able to browse multiple stores while sitting in their pajamas, no driving from store to store, and there is no need to deal with overcrowded stores. Time is not an issue, browsing online for a pair of shoes might start at three in the morning or five at night. Online

Brick and mortar shopping and online shopping compare and contrast in many different ways. Some of the ways are obvious such as one is online and one is an actual store, but there are others that many different people would not even think about if they didn’t shop in both settings regularly. Knowing the benefits of online shopping and shopping in store can not only save a person the hassle of getting out when something may be better to get online, but it can also save a person tons of money knowing which setting to buy certain things from. For instance, during certain times of the year store may offer exclusive savings on certain products if you buy them online and buy them together. This kind of promotion can save you massive amounts of

Convenience has been the deciding factor for the survival of online retail for the past couple of years. Whether it is the convenience of time or just simply having the luxury of items being shipped to any location, online shopping has become very popular. In Computer Weekly’s article “Are Bricks-and-Mortar stores the Next Step for Online Retail?” Clare McDonald discusses the future of online retail and the future for retail and small businesses. Agreeing with Miya Knights an IDC analyst,

Although the recent development of the Internet has skyrocketed business sales for the average e-commerce company, there are many advantages that they are missing out on that a brick and mortar organization can provide. So where is the ultimate middle-ground a firm can search for when aspiring to provide quality products and quality customer service in the most efficient way? The following is a discussion on the differences between brick and mortar retail and e-commerce followed by a description of what the final solution is to solve this problem.

Much has been written about the death of store based retailing, as we know it, to be replaced by shopping on the Internet. However, it is the subject of Electronic Retailing, and specifically Electronic Home Shopping, in the business to consumer sector that is resulting in widely varying estimates on the likelihood and pace of this next evolution in retailing.

Our group interviewed five people at the Gretna Outlet Mall about their overall shopping experience. Common themes that were brought up by the interviewees over the course of the conversations included the influence of brand names as well as the pros and cons of online versus in-person shopping. In the later conversations, these common themes were something we steered the interviewees toward as they were a major part of the problem that, as a prospective business, we would hypothetically attempt to solve.

Online shopping can be more convenient for customers in that: it saves them time.it saves them money, and they have access to a great variety of products. Online shopping brings the shopping to wherever the customer is. There is no need to go out to a physical store, shopping can be done at work, school, and even in the bathroom. This saves customers time by giving them access to the purchase of goods and services when they need it. It is typical for a consumer to have a need for a good or service and forget about it if they can’t seek what they need in a timely manner, which prolongs their need and takes up time. With the convenience of buying anywhere, consumers don’t have to spend gas to go to a physical location. Also, customers go from one store to the other in search of lower prices, with online shopping a customer can view multiple price offerings without having to move and in a matter of minutes. This being said the customer has access to an immense array of products. Different brands and price points are available for comparison without having to move, which makes shopping a breeze.

This is evidence that online shopping is affecting the viability of physical storefronts to stay in business. Identify the main problems and offer solution. There are a growing number of people choosing online shopping and this growing trend has emerged all over the world over the last few decades. Online shopping cuts a lot of hassle and stress out of going to the store but also has a possibility of charging more so people are more and more interested meanwhile many would argue that it is an easy alternative to leaving the house and going to the mall. Online shopping is making things much easier in terms of time. The only thing you have to do is go to the

I agree with your post. I believe that brick and mortar businesses are highly relevant despite the fact that e-commerce is on the rise. I too enjoy shopping online sometime mainly due to my shopping habits and simply out of convenience. Joseph (2016) acknowledges that, E-commerce has the convenience component nailed down. Moreover, that is essentially why people like online shopping, consumers like that they have to exude little effort or difficulty, they simply just have to scroll down a page to look at the products available and place them in their online cart. Likewise, they are able to avoid waiting in lines and searching for a parking spot. However, convenience is highly important and essential especially in today’s time when people have so much on their plates that they rarely have time to factor in time for shopping in actual stores. Furthermore, the reason as to why brick and mortar stores are still relevant and people still utilize them is because they have some attributes that E-commerce does not have such as an opportunity and time for consumers to walk into a physical store, opportunity for face-to face interaction, able to physically pick up the items, feel them, smell them or taste them.