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Organizational Development Is The Best Approach When Managing Organizational Change

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Despite countless criticisms on organizational development, it is important for us to understand how organizational development can help innovate and redesign an organization to perform better. Moreover, we need to address the question of whether organizational development is the best strategic approach for firms to adopt when managing organizational change. As change has the potential source of competitive advantage over competitors for company that successfully implement it. This essay will discuss the reason, characteristic and the benefit of change. Adding to that, the essay will also discuss the criticism and view on organizational development and compare it to the other approach of managing Organizational Change like the strategic …show more content…

These failures can lead to loss of market position, stakeholder relation, demotivated workforce and loss of key employees (Edmonds, 2011). According to Huczynski and Buchanan (2001), there are ten barriers to change which include; competition for resources, functional boundaries, poor communication, employee opposition, HR issue and unrealistic time table. Usually an organization’s strategic plan and daily operations clash, organizational development consultants and practitioner understand this problem and try to solve these problems by combining management development and organizational change which are sometimes seen as separate activities carried out but different individuals (Burnes, 2003). Change is both inevitable and cannot be wholly managed, it will adopt naturally once a strategy for change is already placed (Edmonds, 2011). Employee most of the time will misunderstand the meaning of change, they will have a problem doing their job if the working environment constantly changes and becoming more complicated. This can affect the organizational climate or the overall mood of the company due to the attitude and belief of the employee. Because organizational climate determine the success of organizational development, organization should include the employee and

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