Philippine Footwear Industry :

3676 Words Sep 3rd, 2012 15 Pages

The Footwear Industry covers a range of products that includes sports shoes, dress or casual shoes, slippers and sandals. Materials range from leather, rubber and plastic to textile and other components. The sector targets buyers of all ages and offers products for men, women and children.

Leather footwear is normally used as dress shoes. Non-leather footwear with outer soles of rubber or other materials such as plastic, wood, textile is commonly used as casual footwear. Sandals and slippers are mostly made of textile or plastic material and are used both indoors and outdoors. Sports footwear entails high standards of production and most sport shoes facilities in the Philippines involve some direct
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Shoes produced for this market are normally of good quality , and prices range from US$20 to US$50 a pair for ladies’ and men’s leather shoes. This group normally purchase from locally famous boutique shops that have carved themselves a niche in the market.

At the low end of the footwear market, products basically cater to the mass market made up of a relatively large low to middle income groups, who may opt to forego quality for price. Taking price into account, this group usually invests in a few pairs of dress, formal shoes. The price points of these products would be around US$10 to US$15 a pair. The majority of the shoes would be of the casual and simple kind.

Production of Footwear/Raw Materials :

The local footwear industry is a labor-intensive operation, with most of the firms small and micro in size. Production is seasonal work, with peak periods before Christmas season and school opening. Workers are hired on a piece-rate basis, as most manufacturers cannot afford to employ workers the whole year.

A major area of concern for the footwear is the sourcing of raw materials. The country does not have a competitive tanning infrastructure that processes semi-finished or finished leather hides. Therefore, procurement of leather and shoe-related components such as shoe lasts, heels,
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