Social media and make-up, does it blend? Nowadays, everything is heavily influenced by social media and makeup is no exception. Everyday makeup brands come up with new ideas on how to persuade the consumer to buy their products. Their new strategy is to collaborate with “Youtubers” with millions of followers to create new products; this is the case for the new Morphe palette. Morphe, an indie brand, released an eyeshadow palette in collaboration with Jaclyn Hill, a makeup artist with 4.5 million followers on Youtube. They created the “Morphe X Jaclyn Hill Eyeshadow Palette”, which sold out almost immediately (Statz). This palette has impacted the makeup world and became a must-have for any makeup lover. With so many makeup brands …show more content…
Moreover, it also comes with different eyeshadow textures, such as shimmers and mattes, which make the palette feel complete and perfect to create a variety of looks. Makeup lovers would be delighted with this, since they are sometimes tired of buying the same boring and normal eyeshadows, just like a makeup enthusiast said, “I find that many of my palettes seem to be lacking these types of colors. I also appreciate the act that she included a few pops of color. Instead of appearing RANDOM, they actually compliment the more neutral shadows in this palette. You can tell she put a ton of thought into each color that she included” (Kate). Thanks to the variety of colors, users are able to be more versatile and creative with the looks they create, making it a perfect choice for anyone that wants to have some fun. Pretty eyeshadow colors are important, but pigmentation is also a big factor of the quality of an eyeshadow. When costumers see a vibrant red color in a palette, they expect it to look the exact same way in their eyelids, and not as a pale red. In the Morphe x Jaclyn Hill palette, the eyeshadows have great pigmentation and the colors look just as in the palette. Besides, applying the eyeshadows to the face once it’s enough to get a great coverage, which is great because consumers would waste less product. The combination of great pigmentation and great coverage is something that any makeup lover would love to have.
When I turned eleven years old, just like many other girls, I developed a new interest: makeup. I was endlessly fascinated by this way to transform the everyday into something new, and amazed by the intricate creations, terrifying monsters, and almost magical transformations I saw online. It didn’t take me long to try creating my own art.
Professional makeup artist and founder of her own line of cosmetics Bobbi Brown once stated that she “believe[s] that all women are pretty without makeup- but with it, the right makeup can be pretty powerful.” This statement is relevant to all people and says that all women have natural beauty, but with the optional added touch of makeup, their beauty can be even further accentuated. Public figure, Kat Von D encourages women to embrace their most natural selves through her own cosmetic line. The print advertisement of Kat Von D’s “Lock-It Concealer Creme” shows women of all colors, wearing minimal makeup, probably just foundation and concealer, and embracing their natural skin color and their ethnic background with her wide array of shades for each skin shade. Makeup over the years hasn’t always catered to people embracing their natural skin. The origins of foundation makeup lead to some health risks and didn’t accept people for their natural skin tone, Kat Von D’s makeup line consists of solid, well formulated, and successful products, and the influence of social media has impacted the growth of the beauty world for all people.
Many users from YouTube gain fame because of their jaw dropping makeup skills. They perfect everything they can in the most artistic way. Their colorful eyeshadows can be seen from miles away along with their flawless porcelain skin. Unlike food and medicine herbs, makeup wasn’t created by Mother Nature. Makeup has been around since the 1600’s, each generation improving every cosmetic created. The cosmetic that people get eager to buy? The foundation. Foundation has been known for the way it covers imperfections, provides an even skin, and give the desired finished - matte or dewy. It comes in many different formulations, including liquid, cream,
Eyeshadow the bright or dark colors that help your eyes look bright or dark. Mascara, The life saving black or brown colored creamy like thing called mascara. Mascara helps your eyelashes be fuller, thicker, or have more volume. All things needed for your fresh face work of art.
uses warm tone shades that are appealing/attractive to the eye and distinctive from one another.
Doe's love for experimenting with different makeups is one of the reasons she decided to create the Lime Crime Makeup
The Mary Kay concealer is used for combating the problem of dark shadows underneath the eyes. In color correcting, opposite colors on the color wheel are used to counteract the tone on the skin. For example, green is able to diffuse redness or red spots, like blemishes. Just like green, yellow is a color corrector and can be used to neutralize bluish-purple shadows on the face. The formula of the concealer is a variance of red, orange and yellow tones. This color is opposite of blues and purples on the color-wheel, making it neutralize the colors. The Mary Kay makeup comes in six shades: light ivory, light beige, deep ivory, deep beige, light bonze, deep bronze. Each shade matches a specific type of skin pigment, and spans from light to dark.
Because the creams and powders come in dainty cases and tubes with different brushes, makeup can be applied in a certain way with certain tastes and styles. As an instance of this, each Sunday morning, when I prepare for churchgoing, my makeup bag appears on my dresser, ready to add some flare to my features. Usually, I prefer a natural, fresh look: a bit of length added to my eyelashes, a creamy colored eyeshadow, brushed on with a light hand, and a small amount of facial highlighting. There does, however, come a time when I feel a bit more daring. The makeup bag, once again, appears. Occasionally, I enjoy adding petite eyeliner wings to frame my brown eyes, darker shades of eyeshadow, and a swipe of dramatic burgundy lipstick for a more distinguished pop. Taylor Swift's red lipstick could serve as another example; It has become her own iconic symbol. Several of her songs, both in videos and lyrics, sing of how she has “got that red lip classic.” In a way, this crimson hue packs a punch, announcing Swift's strength and independence. Not only can makeup be used to state confidence, but also as a this-is-me
Hot Topic also has a wide variety of makeup! Eyeshadows with matte pastel styles or shimmering holographic eye toppers. Highlighters with an immortal glow will
That is why it can be difficult to find the right product. Your skin type, skin conditions that you have and skin tone are things that have to be taken into consideration before you choose a product.
A young female walks into her high school with a face full of makeup. She thinks that she looks good, but the other students are using profound language toward her. The girl is devastated. Makeup is something that everyone can wear, no matter gender, looks, or race. Makeup is not good nor bad, in some cases makeup can help you. There are two kinds of people that wear makeup. The first type is people who wear makeup, but have the willpower to go without it. The other type is people who believe that they need to wear makeup to look attractive, and will not go a single day without it.
Despite the fact that we’re already in the 21st century, society continues to show signs of progress and development strongly leaning towards the direction of advancement, constantly evolving. This pattern is no different from the world of advertising, as it has also evolved through the years and quite recently an unexpected technological innovation took the world by storm. It made such a tremendous impact that eventually led to the transformation of traditional marketing, and it’s no other than social media that we all learned to love.
In an earlier blog, I briefly discussed with you the importance of selecting the right social media platform for your business goals. Getting started on the right foot with your social media marketing is essential to the growth and scalability of your business. Selecting the right social media platform is only the beginning of your social media strategy. The next step is to develop the right content to share. The goal of your social media content is to grow an audience of potential customers and give them a chance to engage with your business.
“Makeup has been used to enhance the beauty of both men and women for over thousand years. It its through teaching others how to apply makeup, we can strive to help others feel comfortable and confident in their own skin. Wearing makeup help embrace our natural features and may also help express the ideas in a creative way like art.”
The project aim at teenagers, therefore sample group is between 13 to 19. I will set the sample sizes in 50 participants since it is easy to identity and more precision. If a sample sizes increase, it is very hard to estimate and become not accurate. Also, I’m worry about the extremes data can’t make a balance out, so the project prefers small sample sizes. It can take less effort to gain and maintain people, it is easy to produce significant results and comfortable to find a group of people. I will obtain samples from friends or friends’ sister and brother.