The guiding force in business today is the ability to adapt to ever changing markets and circumstances while staying competitive. Strategic planning is where each company starts. Airgas is an American company that has just been purchased by the European company, Air Laquide. We are going to develop a strategic plan to grow their business over the next three years. Our strategic planning process will look into the following areas which include company history, products, competitors; we will look at the current situation of the market and use a SWOT analysis to determine areas of opportunities. Finally we will look at a few areas of the SWOT analysis and gain a better understanding of why they were chosen and understand why they are essential to the strategic plan. “Airgas’s was formed in 1982, by the brainchild of young attorney-turned-chairman Peter McCausland (Airgas, 2016).” McCausland was initially hired by a German industrial conglomerate, Messer Griesheim, to be their general counsel. While at Messer, Peter identified an opportunity for the company to acquire a US company CONNOX, as the German company was rapidly expanding in to the US market. The response from Messer was no more acquisitions for three years. Ultimately, McCausland left Messer to open his on law firm. Still he was adamant about that the acquisition of CONNOX. Peter, sought out financing and purchased CONNOX in February of 1982. This was the birth of Airgas. Since Airgas’s inception they have had
The socio-culture of targeted audience also impacting the company. Alcohol is serve on this establishment; clients over 21 is the target market. The BARbershop is following cultures and values according to the needs of its clients. Its services represent different cultures, attracting clients from different societies. It offers a multicultural service, giving priority to the values of integrity to obtain the full support of its clients. The BARbershop has essential interaction within the community, it
Organizational performance is a result of business interaction with its internal and external environment (Houben, Lenie & Vanhoof, 1999). There are a variety of internal and external forces that either stimulate or compromise the organization's performance in achieving objectives or goals (Houben, et al., 1999). An analysis can identify and evaluate areas within or outside of the organizations to provide information for leadership. The analysis can be done by internal personnel or external experts. Experts are often used to identify, monitor, forecast and assess environment trends (Swayne, Duncan & Ginther, 2008). Often the SWOT analysis is used to review internal and external areas in the four components; strengths, weakness,
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As of the end of fiscal 2012, Kohl’s achieved 752 Energy Star-certified locations, adding 75 stores in 2012 with a goal to reach 800 certified locations by 2015. The retailer also purchased more than 1.5 billion kWh of renewable energy credits; offsetting 100 percent of the company’s purchased electricity use and achieving net zero emissions for the third consecutive year. It also operated 137 solar arrays at stores and corporate facilities, including 16 new locations added in 2012.
Target Corporation is known worldwide as a large retail chain that brings in millions of dollars each fiscal year. The ability to remain competitive in a saturated industry could prove difficult to some retailers, but Target remains one of the leaders in the retail market. With success comes risk. Target Corporation competes against online retailers as well as “big box” stores to remain competitive.
Big Wheel Brewing is a new and innovative craft beer brewing company. Big Wheel Brewing is dedicated to bringing their customers craft brews of the highest quality. Big wheel beers are made for people who prefer quality over quantity. Taste is the most important thing when it comes to brewing fine craft ales. An internal and external analysis will be conducted to determine the factors that have an impact on the success of the company. A SWOTT analysis will also be conducted to determine the strengths and weaknesses of Big wheel brewing along with threats and trends in the brewing industry. When analysis is complete it will help Big Wheel
The purpose of this synopsis is to analyze the forces and trends that Green Mountain Coffee Rosters faces relevant to its competitive position. The synopsis will explore external forces such as economic, social, legal and regulatory. The paper will also weigh internal forces such as resources, goals, and intellectual property, as it relates to Green Mountain Coffee Rosters. I will describe how the company adapts to changes; identify the major issues and opportunities that this company faces with in this synopsis.
The Vanguard Group, headquartered in Valley Forge, Pennsylvania, was founded in 1975 by John C. Bogle and has grown to become one of the largest investments companies in the world. As of June 30, 2016, the company has more than $3.5 trillion in global assets, with more than 20 million investors served by 14,000 employees, known as crew members. The core purpose of Vanguard is “To take a stand for all investors, to treat them fairly, and to give them the best chance for investment success” (Fast facts about Vanguard).
One of the greatest strengths of the internal control procedures of Jounta Enterprises is that the company follows the principles of approval and segregation of duties; no single person has complete control over all buying activities. The manager of the purchasing department has to approve the requisition purchase and Purchase order before it is mailed; therefore there is a clear indication of who wanted the item and who said that it could be purchased. The requirement for the approval of a purchase requisition provides the company with a control to reduce the risk of fraud and prevent unnecessary purchases being made. This method protects the company from any rogue orders and ensures that supplies and expenses are carefully controlled.
The 20/20 plan primary focuses on both the short term and long-term development and success of Staples as a company. The short-tAmerican Express’ broad array of services helps them to supply a wide range of consumers. The company card services, travel services to customers and small, large businesses. According to international usage from the SWOT analysis, one of the major advantages of American Express is that its considered the safest credit card to use while traveling internationally (Marketing91, 2016). In global recognition and high usage make American Express to a trusted brand. American Express has a collaboration with multiple companies that provide loyalty programs, card services etc., this makes sure that they keep up with
Market Limitations - ShopKeep isn’t necessarily for the large retailers, even though it can handle multiple locations, by design it is ideal for small to medium sized businesses. And with this design ShopKeep has done well to stay in this niche even though it’s limited when it comes to most table service restaurants, bars, or large retail stores.
Destination Fitness is a health club designed for the transportation industry specifically over the road drivers. Destination Fitness provides its clientele with a unique variety of fitness options, tools, and techniques that will allow each customer to build a fitness plan that meets their needs. The services that Destination Fitness will provide are a wide variety of fitness equipment, personnel trainers on staff, 24 hour access, health food restaurant that provide a wide variety of food, dieticians that will assist customers in creating healthy meal plans, environment free of gym intimidation, and
* This strategic plan will explain the importance of the P.A.W.S. (Pets Assisting With Students) Organizations’ vision, mission, and values in determining the strategic direction. This paper
Infosys is an IT consulting company based in India but primarily doing business with North American firms looking to outsource their IT needs. With the rise of the popularity in this form of business between the United States and India, there have been several political factors in both countries that will affect the way Infosys does business. In the US, President Obama made outsourcing a hot topic of his campaign platform. With speeches such as “Say no to Bangalore, yes to Buffalo” he is looking to provide incentives to American companies to keep all of their jobs on American soil, close tax loopholes and eliminate breaks given to companies that outsource to firms such as Infosys. On the flip side though, the US government is also looking to change immigration policies to restrict H-1B visas that would have previously allowed foreign skilled technical workers to be brought in to the US on work visas. While they won’t be eliminating them, they are seeking to restrict them which would force Infosys to hire employees from the US for any work they would be doing in the country and restricting the available talent pool. Meanwhile, the government in India is making changes of their own, particularly with reforming the tax code. To encourage the growth of the Software and Technology fields the Indian government had established significant tax breaks which are now coming to an end. In addition, they have
3.1 Explaining the roles people play in a team and how they can work together to achieve shared goals of Travelodge.