The Field Of Information Retrieval And Web Analysis

Social media has become an influential ground for consumers to share their opinions about a company’s brand and products. In addition, it helps in having a strong brand that produces positive relations and distinguish the brand from competitors, is a critical component for effective marketing. According to Dahlén and Lange (2009) “the quality of the product is not the evident factor when it comes to purchasing a product, the deciding factor depends on how the brand is perceived” (Para. 1). This demonstrates the importance of incorporating social media as a tool to promote brands, allow for interactions, and customer satisfaction by engaging with customers more frequently for feedbacks or reviews. Thus create an opportunity for the company to show its devotion to their customers, and initiate good reputation, which can increase sales. In other words, social media has the ability to upsurge the awareness for businesses as well as the brand.

Social media: new platform for intelligence, help business identify customer’s view about performance and customer relationship of business in the market.

For many Packer students, the internet filters on their laptops are a complete mystery. A search or website is blocked, and the reasoning and technology behind it is generally completely unknown. Recently, there’s been a shift in the packer communities internet access, which has been equally as misunderstood yet substantially more jarring to the average student. Director of technology Jim Anderson wants to clear up some of the confusion surrounding the recent changes, saying “It’s not a change in policy it’s a change in technology, and when we change the web filter solutions that we use for the school we change manufacturers basically, and different manufacturers use different algorithms and different processes for categorizing websites… One

In “Twitter’s providing New Consumer Insights in the Lead-up to the Holiday Season,” journalist Andrew Hutchinson explains that data insights will be the key to understanding the current market trends and consumer behaviors for the holiday season. Writing for readers of Social Media Today, Hutchinson identifies that Twitter’s insights have been mostly semi-relevant or mere of interest. However, with the combined partnership with Brandwatch and Cheddar, Twitter will be able to showcase, a real-time, public forum, in turn giving brands more of an incentive to work with, and the capability of showcasing the value of Twitter.

Switches are multilayer and can sit on the data link layer (layer 2) when processing and forwarding data, also on the network layer (layer 3) by using IP addresses when forwarding

The level of usability of a website is determined by how simple it is for a visitor to use and explore a website (Stokes, 2013, p. 95). Eataly is a company that sells Italian products online and in their various locations which also feature restaurants and activities that all relate to Italian food and products. The purpose of this paper is to assess the level of usability of the Eataly website and how four specific design topics, navigation, search options, professionalism, and breadcrumbs, impact the usability.

This learning website, IXL, allows students to practice skills of all subjects including math, language arts, science, social studies, and Spanish. The skills and practice questions are based on a student’s grade level. IXL has skills and practice questions for students who are in Pre-K all the way through High School. Each subject and skill are aligned with common core standards based on grade level. The learning website is simple to navigate for both the student and the teacher. For example, if the student is focusing on math and they are in second grade, they would go to their grade level and click on the green link that says, “See all 275 second-grade skills”. From there, the student can chose which skill they want to work on and the website

This paper dwells on the topic of credibility assessment on Twitter through development of a practical approach of solving the problem. The analysis is capped by a description of the design process involved in creating a classifier that is used for automatic credibility assessment in real time. Furthermore the author proposes implementation of a tool known that is able to give credibility scores on tweets in the native Twitter interface.

To the average technologically advanced American, Twitter is one of the most visited social media sites. From a popularity contest standpoint, Twitter would be amongst the top winners; however, when evaluating Twitter from a business analytical aspect it might not be a lucrative business venture. The attractive attribute to Twitter Inc. is the fact the sites does not make any of its users pay. Twitter is designed to allow users to voice multiple thoughts, ideas, or share different information amongst the site’s visitor. Unlike Facebook, Twitters does not have multi-million dollar corporations using the site on a regular basis to market more potential users. Therefore, with a low revenue base and poor strategic development implementation

Weapons of Mass Destruction (WMD) are devices that are capable to inflict harm to people and the environment. WMDs comes in several forms: Chemical, Biological, Radiological, Nuclear, and Explosives (CBRNE). If these forms of WMD are successfully deployed in a large scale, it could cause negative effects to the environment, human health effects, and even significant amount of deaths. It is imperative that as members in society, we must be aware and should have the basic knowledge about WMDs to be able to react, respond, and survive in the event of WMD attack. So, the question, “What is Webography?” is basically a list of websites that contains useful information of certain subject. The listed websites can serve as a tool to inform and enable people around the world to have basic situational awareness about a certain subject, for academic purposes, etc. However, this webography will focus on the WMD websites. The websites that will be covered are the Center for the Study of Weapons of Mass Destruction, Office of Federal Register, the Federal Bureau of Investigation, Department of Homeland Security, North

In today’s day and age, there is an abundance of visuals available a click away through the use of search engines and websites. Having such a plethora of visuals available to you can lead to many benefits along with many challenges. As stated in the video Copyright Basics, as soon as something is captured in a fixed format such as being written down or recorded it is protected by copyright (2009). Therefore, with any visuals procured through the internet you could be subject to a copyright infringement. For this reason, legal implications arise when the visual an individual is utilizing has an active copyright.

Search engine optimization, or SEO, has long been a staple website traffic. If you want to rank well on search engines, you’ve always needed to play nice with the rules that Google, Bing and the gang have set out.

What is database management system? Database Management System is a database program. The DBMS manage incoming data, organize it, and provided ways for the data to be modified or extract by users or other programs. This cause, most database software comes with an Open Database Connectivity (ODBC) driver that allows the database to integrate with other databases. For example, common SQL statements such as SELECT and INSERT are translated from a program's proprietary syntax into a syntax other databases can understand. Some DBMS examples include PostgreSQL, MySQL, SQL Server, Microsoft Access, Oracle, FileMaker, RDBMS, dBASE, Clipper, and FoxPro. It is a software system that uses a standard method of retrieving, and running queries on data.

Design/methodology/approach – This paper employs a sentiment analysis approach by extracting online customer reviews from twitter using twitter API. The extracted reviews have been classified as negative, positive and neutral based on their sentiment polarity and a conceptual model is developed to analyse the customers purchase intentions.

Children from two to six years of age are benefit to participate on the child friendly activities in the ABC mouse.com site that help them to increase their early childhood abilities.