Corporations Manipulating Consumers
As the emerging obesity epidemic grows and becomes a norm in everyday society, the dispute goes on whether corporations or consumers are responsible for unhealthy body conditions. Michael Moss’s The Extraordinary Science of Addictive Junk Food depicts his beliefs on how the food industry holds the blame for the downfall of people’s overall health. Readers are introduced to the corporation minds behind the food industry and the marketing strategies behind their “addictive” snacks. Moss’s writing makes it harder for corporations of food industries to hide secrets among some of the top selling products that may not be healthy for the average consumer. Corporations have the upper hand and ability
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For instance, mothers who work strive to “provide healthful food, … but spoke with real passion and at length about the morning crush, that nightmarish dash to get breakfast on the table and lunch packed and kids out the door”
(Moss 266). These hectic moments that mothers go through are made simpler with food products such as Lunchables, a convenient lunch tray that includes an array of cold cuts, crackers, juice, and a sweet dessert. While the food items provided are not the healthiest choices, the trays popularity grew as mothers finally found their answer to packing a quick and inexpensive lunch that their children enjoy. Lunchables popularity did not grow for the right reason or for the greater good, but instead for the addictive taste that the company used to manipulate their customers. Moss continued his observations within the food corporation, speaking to Geoffrey
Bible who stated “… ‘If you take Lunchables apart, the most healthy item in it is the napkin’”
(267). The community is well aware of the health issues among the nutritional value of
Lunchables, but as mothers and children crave for this fast snack, the corporation feeds into the popularity by making even more products with new varieties and eye catching designs. Buyers tend to care more about price and taste rather than the nutritional value they consume in their foods, which is why they should
Have you ever thought why you’re school lunch looks so disgusting? Have you ever thought what it’s actually made of? Or why doesn’t this look like the way I ate it at home? For some schools, lunches lack in many different categories from visual pleasure to taste. If the school lunches taste so bad, why don’t we try another way to make them better. For a school in Greeley, Colorado, they’re doing just that. They’re firing up their stoves and are ready to get the ball rolling. There are many reasons on why the school is taking such a huge step backwards. Like, the routine of buying reheated foods and serving them without hesitation. The schools budget cuts or the kitchen being too old and small for the process of preparing such foods. As well as, the list of ingredients that do not need to be in the foods and the risks of diseases/bacteria in the reheated lunches.
With the increase of fast food consumption and the growing rate of obesity, Americans are arguing if those who consume fast food products have only themselves to blame or the fast food companies for the growing rate of obesity and its health problems. The health of Americans has changed for the worse since the 70’s. The size of the food portions has increased and Americans are exercising less. This is evident in Americans 18-26 years old. These are the college kids who are away from home, working on their higher education and possibly a job at the same time, these college kids are too busy with all the work that needs to get done that these young adults don’t have time to cook themselves a home-cooked meal so they end up eating fast food meals. These
Children are the root of most advertisements; they are the impressionable bunch of the population, making it easier to target goods and products towards them. As the restaurant industry began to boom,
There’s an appalling epidemic in today’s society sweeping across not only the United States, but all across the globe. This horrible epidemic isn’t the bird flu, or any type of sickness, rather obesity. Today, obesity rates are at an all time high in America. This disease, obesity, is being passed down the family both genetically, and by the terrible eating habits developing in the US. Kids growing up in this generation are facing frightening issues such as increased risk of heart disease, diabetes, high blood pressure, etc., the list goes on. Zinczenko proves this in his text Don’t Blame the Eater, when he says, “Before 1994, diabetes in children was generally caused by a genetic disorder - Only about 5 percent of childhood causes were obesity-related, or Type 2, diabetes. Today, according to the National Institute of Health, Type 2 diabetes accounts for at least 30 percent of all new childhood cases of diabetes in this country.” (Zinczenko 463) The sad part about it, is these kids more time than not, are born into these types of situations. There’s no surprise that obesity rates in America are directly correlated with the increasing amount of fast food chains popping up on every street corner. These fast food restaurants are masters of the art of advertising, and are using it as the strongest way of increasing sales. This is very dangerous because not all advertisements are true, despite what the common American might think, and it can be used to sway people’s thoughts
Waters and Heron do have a point. Creating our own fresh lunches at the school have perks, but what about food options? A better idea would be to advance on vegetarian options that cater more vegetables, fruits, whole grains, soy foods, and more dairy products. Creating new and exciting options will attract more students to lunch and they may even start to find the lunch appetizing. On September 14, 2017, an ERWC class taught by Edward Cruz conducted an eleven question survey about eating habits and preferences at McNair. The survey questioned the appeal of school lunches and found that only 31% of students found the
Within the United States, nearly one in three children are affected by the health complications of obesity (Moore 824). This is caused by poor nutritional choices and the plethora of fast-food advertisements. With the aid of McDonald’s new toy advertisements or newest fatty burger and Burger King’s new whopper deal, advertisements have controlled children's decision and choices. Through fast-food restaurants’ advertisements for cheaper meals for families, it becomes easier and easier for families to stop by their nearest fast-food eatery to pick up breakfast, lunch or dinner in the drive-thru. Internally, humans desire for quick and easy solutions to problems and have an internal desire for everything to be fast-paced. With jobs, extracurricular activities, and kids, there is very minimal time in the day for parents to plan healthy options. Hence, dinner or even other meals becomes a trip through a drive-thru. Thus, fast-food restaurants have created a business on human’s impatiencenes and lack of time. Though it is certainly convenient, it is not healthy to create a habit of consuming fast-food. An addition to saving time, fast-food restaurants save money, which appeals to parents. As children watch television and spend countless hours on cell phones, advertisements take up a huge amount of that time. Thus, advertisements are very influential within these children. As
In the article “No lunch Left Behind”, they state,”When school districts allow fast-food snacks in the lunchroom they provoke widespread ire, and rightfully so” (P.4). Which is not right, for the students of the schools. They should have more organic, healthier foods instead of preheating tv-meals. Snacks that schools provide are unhealthy snacks, which is allowing children to choose unhealthy foods.
The claims on packages affects me because of my culture and lifestyle, especially coming from a Latino working class household. Both my parents work so they don't have time to really decode the nutrition labels thoroughly so whenever they see something that is advertised as healthy they are more likely to buy
The moment that processed food items hit schools and fast-food chains the diets of American children changed forever. Allowing anyone to go one of these locations and have a cooked meal in a matter of minutes was revolutionary. For instance, “In 1965, a married women who did not work spent over two hours per day cooking and cleaning up from meals. Later in 1995, the same tasks took less than half the time. The switch from individual to mass preparation lowered the time price of food consumption and led to increased quantity and variety of foods consumed.” (Cutler, p.3) After the increase in quantity and the price dropping. Fast-food chains quickly became a place to have a fast meal. Working in the fast pace world not time to sit and cook a
Advertising is everywhere for almost everything. Fast food companies advertise food that causes obesity. Fast food companies make their products seem enjoyable and appealing to the eye. ““A child who loves our TV commercials,” Kroc later explained, “and brings her grandparents to a McDonalds gives us two more customers.”” (Schlosser&Wilson-P.45) This means that children convince their parents to take them to McDonalds. This might influence their grandparents to go as well which is more money for the fast food company. The more a person sees a commercial for a fast food product they are more likely to go. Over time the fast food will cause obesity. “Sam realized that he’d gained a lot of wright over the past year….Sam began to eat fast food three or four times a week.”(Schlosser&Wilson-P202-203) The toys encourage children that going to fast food
Food corporations have notably influenced the rising obesity epidemic in the United States. Recent statistics, from Megan M. Klunge, states that 17% of all children and adolescents are now obese, three times the rate from a generation ago. (Opposing Viewpoints) At a very young age, a child first learns eating habits in their home. Instead of preparing a home cooked meal, busy working parents might find themselves turning to fast food as an alternative. Fast food restaurants offer a variety of
Have you ever read through the kids’ menu at your favorite restaurant? What about the kids’ menu at every restaurant within 5 miles of your home? A look at those sheets of paper, with their mazes, search-a-words, and dot to dot sections will show you that what we often call “kids’ food” is low quality, high fat, and high calories. The meals runs the color range from orangish-yellow to some reddish shade of brown…. think mac and cheese, French fries, nuggets, hot dogs, and maybe pizza; but of course, the choices are cheese or pepperoni, never veggie. When I was growing up we went to a restaurant to eat something special, the kinds of meals that were too complicated to make at home, or contained ingredients that were either not carried in the
Fast food companies do not hold back, and they take full advantage of this by advertising their fattening food products that appeal to the children. The American Psychological Association website explains that “Research has found strong associations between increases in advertising for non-nutritious foods and rates of childhood obesity” (“The Impact of Food Advertising on Childhood Obesity”). This direct relationship shows the harboring effect that advertisements have on childhood obesity. This also affects the child psychologically. “Most children under age 6 cannot distinguish between programming and advertising and children under age 8 do not understand the persuasive intent of advertising” (“The Impact of Food Advertising on Childhood Obesity”). Without even realizing it, children are channeling in on these persuasive and luxurious looking advertisements. One tactic that some fast food restaurants use is the inclusion of a free toy with a kid’s meal. “For more than 30 years, McDonald’s has included toys alongside children’s Happy Meals. And for more than 30 years, the rates of diabetes and obesity in children have steadily increased” (“Childhood Lost”). By promoting their business with bribes like this, unhealthy eating habits form, which can result in obesity problems. The fast food industries know that children are vulnerable, so they target them with these bribes. “Happy Meals are marketed as explicitly for children, and then children are rewarded with toys for consuming the high amounts of fat and sodium” (“Childhood Lost”). This is a crafty technique that some fast food restaurants use to sell off their products. Children are too young to realize the effect the advertisements have on them and the long term consequences that may come with
Food companies and Supermarkets use tactics to manipulate consumers into buying their unhealthy foods. They are constantly blamed for the rise of obesity due to their obesogenic products. Others believe that everyone is responsible for their eating habits. While it is true that we get to choose what we put into our body, food manufacturers use what they know about our minds to get us to buy more food. Research is conducted in order to create mouth watery products and decide how items will be placed, to catch more people's attention.
My aunt, who has been in New York City for more than 20 years, told me that in the past, she always made her two sons’ lunches to take to school during school years which was more nutritive and less expensive. Her sons at that time were energetic and played outside a lot. But soon after, they did not bring their own lunches anymore. They asked for money from my aunt to purchase food in school canteens. Possibly my aunt thought that she worked too much to prepare her sons’ lunches, so she allowed them to purchase food in canteens at lunch time. Gradually, a number of problems