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The History Of Motown Music

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Rising into the mainstream in the early 1960’s, Motown music gained popularity as it produced a wave of African-American musicians who successfully integrated their music, creating a newly unified musical culture between White and Black Americans. Simultaneously Motown provided musical backing for an extensive battle of cultural change in the USA; the American Civil Rights Movement. Berry Gordy, the founder of Motown Records produced music with the aim to sell to anyone despite their age or colour. The revolutionary processes and features of the ‘Motown Machine’ produced socially conscious, straightforward and all-rounded music and artists. This has been one prominent influence that Motown has provided to the production of contemporary music …show more content…

Every artist had a different focus, style, look and sound. Marvin Gaye began his run at Motown records as an in house drummer for recordings. He was then promoted by Gordy to record his own tracks. The first of his solo tracks was called ‘Hitch Hike’ a dance hit which was highly successful. It was traditional in regards to the ‘Motown’ sound, with catchy lyric phrases. “Hitch hike, now hitch a hike, it’s all right hitch hike Jenny” (Gaye, Stevenson, Paul: 1962) However, as Gaye’s career continued to progress through Motown records, he continued to be influenced by progressive issues which were channeled in his music. In 1971, Gaye’s first concept album was released titled “What’s Going On”, the song featured the hit track of the same name. Both the single and the title became highly recognized due to their reference to the 1965 Watts Riots. Marvin Gaye explained his feelings hearing about the riots saying “My stomach got real tight and my heart started beating like crazy. I wanted to throw the radio down and burn all the…songs I’d been singing…. Why didn’t our music have anything to do with this?” Motown’s ability to write about real life circumstances and provide a new educated generation of listeners. It created another layer to the label’s impact on the music industry. Branching away from dance hits “What’s Going On” was a personal reflection of a political incident experienced nationally, with large emotional impact. Perhaps the most popular contemporary political song is P!NK’s ‘Dear Mr. President. The song criticised the decisions of George W. Bush during his presidency. In particular, the song targeted American involvement in the Iraq War and the lack of support for lower and middle class Americans. The song was not released in the USA as P!NK did not wish for it to be seen as a publicity stunt. However, the

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