The Opportunities In Rad Summer's Music Industry

Gone are the days where artist, songwriters, performers, producers and records companies reap full successes of songs through stage performance and radio airplay. Since 1960, a technological evolution has created many changes in how music are made, played and performed. From the era where television and radio was popular with much of its viewers and listeners being the youth to development of the Internet and World Wide Web platforms, music suffered much development. Huge part of these changes was how music was delivered to the audience this time not on the radio or television but on the Internet websites where music

Imagine the number one song of the year with the most downloads, streaming numbers and views on Youtube could not be nominated for a Grammy. Up until June 2014, artists could not be nominated for such an award unless the song was completely their own, meaning there was no sampling of past music. This may not sound like a big deal until songs like “SOS” by Rihanna or “Ice Ice Baby” by Vanilla Ice became chart topping tracks, and are both derived from older songs. Mark Ronson, music producer and DJ, speaks about how sampled music has changed the way generations discover music, as well as how creative ideas flourish from sampling other artist’s music. In this TED talk “How sampling transformed music,” Ronson gives his opinion on how artists transform

For new bands, one of their first major steps into getting into the business is usually finding a record label. A record label is commonly known by most people as someone who simply signs a band and sells their music. What most people do not know is that they do much more than that. A label does do all the things that people believe they do, however, they also do much more to help an artist. A label is one band’s contact to other artists or promotors that will help further their popularity and reach out to more businesses who could potentially seek endorsement deals to support an artist while also advertising their own product (Lindvall). However, some bands have had negative experiences with labels. There are many negative outlooks on record labels recently and their work with certain artists.

Three major labels, Warner Music Group, Sony Music Entertainment, and Universal Music Group have long controlled the music industry. These “Big Three” labels have always had an indisputable hold on artists and their music. However the industry has made a slow movement towards independence driven by a select group of artists and labels. One such artist is Aaron “Tech N9ne” Yates. “Tech N9ne” has become a driving force and a key influence for the viability of independence in the music industry despite years of struggling to be accepted and respected by the major labels.

However, non-American musicians could be successful in the local or regional markets, or what Mark Slobin has called a “transregional” market (Slobin, 1993) With regards to rap Slobin thinks of this as music invented as a struggle for African Americans against White America to what Stuart Hall describes as the “double movement of containment and resistance.” (Hall, 1981, p. 228) This struggle includes musics such as blues, jazz, rock and roll, soul, Motown, funk, and

Music has played a vital role in human culture and evidence based on archaeological sites can date it back to prehistoric times. It can be traced through almost all civilizations in one form or another. As time has progressed so has the music and the influences it has on people. Music is an important part of popular culture throughout the world, but it is especially popular in the United States. The music industry here is, and has been, a multi-million dollar business that continues to play an important role in American popular culture. This is also a art form and business that is forever changing as the times and more importantly, technology changes. Technology has changed the way music is made as well as how it is produced,

Pop music has a part of most people’s everyday life since the 1950s. Over the years pop music has evolved and even started to involve more genres into it like punk/rock music. With more music there comes more artist and more bands, like One direction and Five Seconds of Summer. One Direction and Five Seconds of Summer are on their track to rule the world as history’s highest-earning, most-watched band. Although both bands have gone on tour together and share a long held friendship, they have different perspectives on the type of music they like to play and they have different back stories.

The fact that replicating a seventeen-years-old song can still become a hit in 2017, demonstrates that there is a pre-designed pattern for popular music in which changing a few characteristics to make a new songs sound “unique” can still result in success. For this reason, Adorno argues that the music industry produces music in an “industrial” way--popular music is centralized in its pattern and modifies some characteristics to seem “individualistic.” Though Shape of You and No Scrubs contain different keys, tempo, and of course, lyrics, they both rely on a chord progression of i-ic-VI-VII in a common time (MusicNotes, 1 & FindSongTempo, 1). Shape of you takes advantage that the audience is accustomed to listening to the same pattern and it is modified to fit the current era and thus, result in a significant monetary income.

Music is a large part of our everyday life. We rarely go a day without listening to a song on our phones, the radio or even on television advertisements. The music industry has a large influence in our society. It is no secret that in current pop music many male artists use

Nothing is more enjoyable than listening to your favorite song. All over the world, people listen to music on a daily basis. Music plays a major part in a tremendous number of people’s lives. While they are enjoying the music, they do not think about how the song came about. Music is not just the sound you hear or the voices in the background. People do not think about what is behind the scenes of where music comes from. Before the song is completed, someone has to make it happen. In music, there are different careers which are the song writer, the manager, the marketing executive, and the produced. Each of these careers play a huge role in how music is brought to the public.

When creating music, there must be something that appeals to the audience. Music in this age must now be more original than ever. New genres of music are being born at a rapid pace, which makes being original a difficult task. “Re-Tuning the Music Industry—Can They Re-Attain Business Resonance?” by Sudip Bhattacharjee, et al, writers for Communication of the ACM, makes the following statement: “Each song is unique. Artists strive to be distinctive and constantly adapt and innovate their offering. Consequently, music consumers face non-trivial search and evaluation tasks prior to each music purchase.” (Bhattacharjee 136). The willingness for consumers to buy music, whether it is an album or just one single song, increases when the music is something they have never heard of before. A band such as Nirvana was able to do just that. In the

Today, sources of mainstream music such as radio, television and film soundtracks tend to reflect an increasingly superficial, formulaic and predictable mode of music production and distribution. The result is an increasingly homogenous mainstream market that tends to stifle creativity, experimentation and artistic vision in favor of proven commodity. This helps to account for the dominance of mechanized dance tracks aimed at younger listeners and the permeation of Middle of the Road (MOR) content aimed at Baby Boomer consumers. Especially in the face of a declining overall music buying market, the industry has become especially unwilling to take risks on artist's whose style is unfamiliar or

As the music industry has become commercialized on an international level, people have argued that music culture has become somewhat homogeneous worldwide. America is often seen as the center of this commercial expansion; this can be seen in the case of music, as American artists have recently been achieving mainstream success with international audiences. Artists from the US are now able to tour internationally, and are well-received across the world. This paper analyzes the effects of this commercialization in Latin America, specifically in the context of hip-hop. Latin America has traditionally had its own unique musical style, but as a region it has not been immune to the influence and spread of commercialized hip-hop. The extent to which this movement has influenced Latin America is not always

An important concept to note is that having music does not equal to having a music industry. Chinese music has existed for thousands of years and represents a distinctive genre in world music today. However, for the “music industry” to form, there must be a clear and sizable economic chain that links producers of music products to consumers. Additionally, the existence of pop music is a prerequisite for the music industry to exist. Again, to clarify, pop music here does not refer to a specific style of music but rather music that is popular or widely consumed by a significant portion of the population. Another thing to note is, for the purpose of this essay, “Chinese music” shall not include those by Taiwanese or Hong Kong companies since they do not contribute to the Chinese national GDP.

In this article, Peterson and Berger show how the organization of the popular music industry affects the music that America hears.