The Principles And Elements And Principles Of Graphic Design

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Design is an act of creativity and innovation that soothes the aesthetics as well as functional. It’s a way of solving problems creatively. Graphic design is more about just producing something pretty. It’s a process of selecting and arranging visual elements, typography, images, info graphics, illustrations, charts, graphs, layouts, symbols and colors to convey a message to a target audience successfully.
Graphic design is also known as visual communication that intends to convey a specific message with a purpose. It involves social, economic, cultural, technological and aesthetic values as well as graphically communicated ideas.
Common uses of graphic design include corporate design, publication design, environmental design, advertising, web design, communication design, product packaging and signage.
There are some elements and principles that a designer should
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Eyes of the viewer move from right to left.
Left align: the first information is at the left side. Eyes of the viewer’s move from left to right.
S/C – Curved: this kind of layout is mostly used in fashion design magazines and is used for beauty.
Centralized: most of the designers used this kind of layout. It is easy to handle.
Golden Section: It is the most beautiful design and can be used to create pleasing, natural looking compositions in your design work.
Typography is the art of arranging alphabets in a creative way. It should be readable, appealing, presentable and understandable.
It depends on the skills of a designer and is about much more than making the words readable. The choice of fonts and how a designer make it work with the layout, grid, color scheme, design theme and so on will make the difference between a good, bad and great design.
Typeface is very important component to typography as it involves the style and tone of the font. Using the fonts will give the viewer an idea of what you want to communicate about.
Role of
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