Trader Joe’s is known for their unique grocery shopping experience. From their friendly employees donning Hawaiian shirts to their selection of great tasting, well priced foods, Trader Joe’s is the place to be, either as an employee or customer. As an employee for Trader Joe’s, one earns more money than employees at other major grocery stores, and one receives benefits such as vision, medical, and dental insurance, paid vacations, company paid retirement, and an employee discount of 10%. As a customer, one is greeted by friendly faces, is able to try new things, and has a unique shopping experience at a low cost. However, not everything can always be perfect. Trader Joe’s was nicknamed “Traitor Joe’s” when they were ranked the worst on …show more content…
This way, they are able to share the personal experiences they have had with the product to the consumer.
Trader Joe’s demonstrates the importance of planning, organizing, leading, and controlling in the management process. To begin with, Trader Joe’s demonstrates planning when they decided on a way to make their stores different. Through observing that consumers are more likely to try new things while on vacation, the company decided that their employees would don Hawaiian shirts and that they would provide one-of-a-kind foods at a great price. Trader Joe’s is able to keep product costs down by consistently purchasing directly from the producer of each item. This method of disintermediation successfully cuts out the middleman, thus greatly reducing expenses, which in turn reduces costs for consumers.
Organization is demonstrated through the planning process itself. After observing that people are more likely to try new things while on vacation, the company set out to enable customers to be able to try new things in stores. Trader Joe’s was successful in organizing and devising a plan in which it could incorporate the sampling of new products that will consequently broaden sales for sampled items. Also, they have effective systems for training purposes in place, which are used to effectively train their
In what ways does Trader Joe's demonstrate the importance of each responsibility in the management process—planning, organizing, leading, and controlling?
After reading this it makes me want to be a manager for Trader Joe's. There making a lot of money. But with the workers that work for them there given a lot of benefits with all the health, dental, vision and etc. Also they're given promotions from within philosophy because they're privately own. Also they tell there employees to try the produce so when someone has a question about something they can take them to something that is something there thinking about or better. Trader Joe’s has designed jobs to increase job satisfaction by showing appreciation in providing more benefits to their employees than other chain grocers.
Trader Joe’s is a major food retailer who has developed quite the name for themselves. It has well over 350 stores in over 32 states and is expected to continually grow over the next few years (Bond, 2012). For over 50 years, Trader Joe’s has been providing quality customer services, products and a unique shopping experience for its customers. They have come a very long way from when they first officially opened their doors. Trader Joe’s started when its founder Joe Coulombe wanted to find a way to differentiate his 7-Eleven stores (Schermerhorn, Osborn, Uhl-Bien & Hunt, 2012). In the food retailer industry, Trader Joe’s has developed a process that works well and
Trader Joe’s has great workforce management practices and its employees enjoy what they do. They have cheerful attitudes and are more than willing to assist customers with anything in the store. Trader Joe’s employees are engaged in conversation with the customers that shop in the store and make the customers aware of any new or exciting products from them to try. The positive behavior of these employees is due to the compensation and benefits each employee receives, which is far more competitive than other grocery food stores. Trader Joe’s has also created an environment where employees feel valued and know their opinions matter to the growth of the
One of Trader Joe’s biggest advantages is in their target market. They have found the niche that appreciates higher quality foods but is on a tight budget and Trader Joe’s has managed to provide high quality food that is at a great price. So you end up with the individuals who are health conscious and in college or recently graduated who value a great deal. Trader Joe’s has realized that and has capitalized on this fact by opening in locations that are easily accessible to both students
Trader Joe’s chief executives have been careful in their expanding of the brand to more geographic locations, and they must continue to seek out their target market of “intelligent, educated, inquisitive individuals” and settle around them.
Trader Joe's faces several threats to its business, as competitors try to invade the company’s niche and attempt to imitate the company’s core strategies. The supermarket industry itself faces a major threat, as larger chains such as grocery retailers Wal-Mart and Tesco have begun to open small-format stores that mimic the Trader Joe's approach. This invasion results in additional cost pressure for incumbents like Trader Joe’s, which had to let go employees in order to become more cost competitive.
Grocery shopping is more diversified and evolved than ever before. Individuals across the nation have access to everything from exotic products to unique delivery services. Often, specialty stores have limited locations whereas specialty services have a limited reach. However, two retailers have expanded to hundreds of locations while adhering to unexpected market positioning for previously untargeted market segments. Whole Foods Market and Trader Joe’s have become household names while also innovating beyond regional and national traditional chains. Despite comparable size in
“At Trader Joe's, our mission is to bring our customers the best food and beverage values and the information to make informed buying decisions. There are more than 2000 unique grocery items in our label, all at honest everyday low prices. We work hard at buying things right: Our buyers travel the world searching for new items and we work with a variety of suppliers who make
Market Force has ranked Trader Joe’s as #3 for America’s favorite grocery stores (Vasel, 2016). Trader Joe’s is all about customer service, happy employees and offering high quality products at low prices. Their strategy is to compete differently than their rivals, and by offering products that the others can’t. This is reflected in their mission statement below:
3. What are the main threats to Trader Joe’s competitive advantage? Is their advantage sustainable?
Trader Joe’s has received high accreditations from news reports such as Forbes. In an recent article Anderson (Anderson, 2013) reports that when it comes to customer satisfaction, no grocery chain tops Trader Joe’s. Trader Joe’s offers shoppers a friendly experience that is hard for other competitors to match. There are key area that are relevant to Organizational Behavior that the business has an edge on when it comes to job satisfaction for their
“Trader Joe’s has designed jobs to increase job satisfaction by showing appreciation in providing more benefits to their employees than other chain grocers. They provide starting benefits including medical, dental, and vision insurance, company-paid retirement, paid vacation, and a 10% employee discount, Pg. w-100.” Traders Joes also recruits people with certain personality traits that the company wants in their stores. They are able to enrich their employees with knowledge of their products that they are selling, as well as inducing customer involvements. As a result, they are able to have higher job performance because they are able to train and
In what ways does Trader Joe’s demonstrate the importance of each responsibility in the management process- planning, organizing, leading and controlling? They have created their own University for future leaders. By controlling who they promote, only within the company, and planning room for advancement from the day you become an employee shows the value they take in their staff. For example, imagine you start as a cashier and it’s your first day on the job. It can bring great comfort knowing that your manager started in exactly the same role. Not only provides management with the ability to relate to their employees but also the employees to look to the manager’s leadership and mentoring for success.
Trader Joe’s operates over 340 stores in 9 states were they “buy direct from suppliers whenever possible, bargain hard to get the best prices and then pass the savings on to the customer” (Trader Joe’s, 2013, para. 4). Whole Food’s Market is the “world’s leader in natural and organic foods, with more than 360 stores in North America and the United Kingdom” (Whole Food, 2013, para 2). Trader Joe’s and Whole Food’s Market have managed to take original ideas and spread them throughout the nation to many different customers. Although they differ not only in the technique in which they decide to bring products to their customers but also in term of inventory management and supply chain organization. These two companies have become so successful in my opinion, not by what they differ in but what they have most in common, which is their commitment to their loyal customers, employees and undeniable quality in their products they sell. Through their loyalty to their customers and employees in addition to their irreplaceable value