Transformational Leadership And Guest Satisfaction Ratings Within The Hospitality Industry

As Northouse (2015) explained, transformational leadership is a process that can change and transform the emotions, values, ethics, standard, and long term goals of the people. It also involves transforming followers to accomplish more than what is expected of them. The four factors that are closely associated with transformational leadership includes being an idealized influence or charisma leaders who act as strong role models, have a high standard of moral and ethical conduct, and deeply respected by his or her followers. A leader who can inspire and motivate their followers to be part of a shared vision of the organization. A leader who can also stimulate followers to become more creative and innovative, and provide the necessary coaches and advice to the followers (p.167).

Transformational leaders utilize their allure to go about as good examples for their association. As regarded and respected Leaders, they demonstrate to subordinates generally accepted methods to perform assignments with determination and vitality. Transformational leaders ordinarily acknowledge hazards with a specific end goal to accomplish advancement. On the other hand, unreasonable danger could be troublesome and impeding to the association. On the off chance that leaders demonstration shamelessly or dishonestly, the whole operation endures. Time consumption can gradually affect the company. The aftereffects of transformational authority require some serious time. Transformational leaders must contribute time and vitality building trust and persuading devotees to have faith in an imparted vision. Associations planning to attain moment comes about by introducing a transformational leader are prone to be confused and frustrated.

Transformational theory is relevant to this study since it informs the independent variable. It asserts that transformational leadership creates positive change in the followers whereby they take care of each other's interests and act in the interests of the group as a whole therefore contributing to overall organization performance.

One of the present and most widespread approaches to leadership that has been the focus of much research since the early 1980s is the transformational approach (Northouse, 20150211, p. 161). As its name infers, transformational leadership is a process that changes and transforms people. It is concerned with emotions, values, ethics, standards, and long-term goals. It includes assessing followers’ motives, satisfying their needs, and treating them as full human beings. Transformational leadership involves an exceptional form of influence that moves followers to accomplish more than what is usually expected of them;

In addition, Burns et al., (as cited by Lavoie-Tremblay, et al., 2015) defined a transformational leader as “a leader who can extend and elevate the interests of staff, who can facilitate the commitment of staff to the mission and values of the organization, and who can lead staff to rise above their personal interests” (p. 582). Further, Broome (2013) identified transformational leaders as “proactive and hold core beliefs about the potential for development of both individuals they work with and their organization” (p. 327). Samad et al.(2015), connecting transformational leadership to servant leadership and authentic leadership reported, “transformational leadership is also congruent with regards to fostering higher levels of motivation among the followers’ and leaders’ ability to visualize the unforeseen” (pp.

There are many models of leadership that exist across a range of fields (e.g. social work, education, psychology, business, etc.). The ability to transform an organization successfully requires a different set of attitudes and skills. Transformational leadership is an approach where a leader utilizes inspiration, charisma, individualized attention, and intellectual stimulation with their employees (Iachini, Cross, & Freedman, 2015, p. 651). Transformational leadership helps to clarify organizational vision, inspires employees to attain objectives, empowers employees, encourages employees to take risks, and advocates the seeking of alternative solutions to challenges in the workplace (Transformational Leadership, 2015). It allows the leader to engage and motivate each follower identify with the organization’s values and goals.

transformational leaders can greatly impact the performance of a workforce by emulating the characteristics of charisma, scholarly attributes that created stimulation, and thoughtfulness for each individual. The products of transformational leaders that lead their organizations in this manner result in improved customer service and a more positive work environment.

Transformational leadership’s influence on job performance, job satisfaction, employee attitudes, and employee engagement has been studied and compared to the influence of transactional leadership on the same. This paper compares three studies by three different researchers. Wright and Pandey (2010), Emery and Barker (2007), and Hechanova and Cementina-Olpoc (2013) conducted empirical research to determine the degree of influence transformational leadership played in each of their sample populations. This

Transformational leadership theory applies four factors for leaders to influence employees to perform beyond their abilities. These factors describes leaders that promote leadership through idealized influence, inspirational motivation, intellectual stimulation, and individual consideration (Shresh & Rajini 2013).Transformational leaders are deem as the most effective leadership style because of their character strengths as a excellent role model who leads by example and manage people based on their strengths and weaknesses to optimizes the organization performance (Shresh, & Rajini, 2013). Transformational leaders are known to reward, encourage and mentor people based on performance through inspiration, creativity, and innovation to solve problems to exceed expectation of the organization (Smith,

Transformational leadership is described as a person who has the ability to make followers into leaders and promote change (Roussel & Swansburg, 2009). Transformational leadership encourages staff empowerment (Roussel & Swansburg, 2009). It is thought that if staff feels empowered then they will work harder by collaborating with each other instead

Charles, E, R. & Katherine, B, J. (2007). The Effect of Transactional and Transformational Leadership Styles on the Organizational Commitment and Job Satisfaction of Customer Contact Personnel. Retrieved from http://connection.ebscohost.com/c/articles/27436222/effect-transactional-transformational-leadership-styles-organizational-commitment-job-satisfaction-customer-contact-personnel.

Johnson and Dipboye (2008) proclaimed, “Transformational leadership style mainly focuses on transformation of values and beliefs of followers by inspiring them” (As cite by Zareen, Razzaq, & Mujtaba, 2015). Connectedness, mutual respect, and collaboration on goals and responsibilities are what I see as the hallmarks that transformational leadership affords

Transformational leaders would go through different stages of psychological testing how they behave and act. The testing has shown the improvement and change reactions of those who have been through testing. Despite the changes of some leaders, there were those whose leadership behaviors were not changed. The purpose was to see if their behaviors could and would help motivate their subordinates. Transformational leaderships have shown that they could motivate their followers to surpass their own self-interests to a much high level than the leaders. The behaviors of the transformational leadership will continue to have major changes on the performance of the followers. Transformational leaders have responsibilities and will continue to have positive impact to organizational culture, subordinate performance and

Transformational leaders are proactive, inspire, provide individualized consideration, intellectual stimulation and idealized influence to their staff. Learning opportunities are created, encouragement to solve problems and development of strong emotional bonds are tools transformational leaders provide. Finally transformational leaders possess integrity, vision, rhetorical and management skills, and motivate staff to aspire to goals beyond self-interest. Transactional leaders focus on setting objectives or goals and creating a reward system upon attainment of the goals. Google exhibits the transformational style of leadership that comes in part from their servant leadership style. Smith (2004) defines six components of servant leadership: valuing people, developing people, building community, displaying authenticity, providing leadership, sharing leadership the style adopted by Google leadership

Restaurant industries have lost nearly $6 billion over the last 4 years because of the high turnover rate of employees (Self & Dewald, 2011). Managers and owners must use the necessary tools to retain higher quality employees and to increase the level of job satisfactions across the industry. The insufficient data that describes the relationships between the leadership, gender, diversity, education, and job satisfaction for the restaurant professionals is an issue. This study helps to understand the relationship between the leadership and employee job satisfaction in the Lubbock, TX area. A total of 100 restaurant professionals from the Lubbock Restaurant Association were surveyed using a Job Satisfaction Survey and a Multifactor Leadership Questionnaire. Education, gender, and transformational leadership accounted for 33% of the variation in job satisfaction. Significant predictors of job satisfaction were transformational leadership and gender; however, the educational factor was not a significant predictor of employee job satisfaction. In order to create opportunities and increase job satisfaction for future restaurant professionals, the results of this study can help leaders and owners to lean more towards the use of transformational leadership. This kind of leadership can lead to better productivity in the restaurant business with a positive contribution for repeat customers and higher quality employees.