Unilever Brazil Report

2409 Words Jul 5th, 2012 10 Pages
Investor meeting
5 March 2009

0

Safe harbour statement

This presentation may contain forward-looking statements, including ‘forward-looking statements’ within the meaning of the United States Private Securities Litigation Reform Act of 1995. These forward-looking statements are based upon current expectations and assumptions regarding anticipated developments and other factors affecting the Group. They are not historical facts, nor are they guarantees of future performance. Because these forward-looking statements involve risks and uncertainties, there are important factors that could cause actual results to differ materially from those expressed or implied by these forward-looking statements. Further details of potential risks
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9

5

UB pool of talents is highly recognized and demanded outside Brazil
Total Brazilians currently working abroad in 2008 = 90

37 Europe 6 Asia 47 Americas

Source: UL internal data

10

However from 2004-2007 we underperformed with growth below the market …….
2004 - 2007
Underlying sales growth Sales + 4 % p.a.

€2.7 bn

€2.1 bn

02

03

04 Market growth:

05 + 7%

06

07

Source: Unilever Financials, and estimates for market

11

6

consumer complaints were too high and increasing
Emerging problem
DA Oral Care SCC Ice Cream

Increasing problem

Increase

High

Deo H.H.C Skin Cleansing Hair Solution Wash Skin Care Ades

Tomatoes

Dressings

Low

Fabric Cond.

Existing problem High

Low Complaints in 2007

12

…. and customer satisfaction was low
Unilever - Carrefour
Ranking Unilever on Customer Service (in top % of all suppliers)
100% 90% 80% 70% 60% 50% 40% 30% 20% 10% 0 0
Poland HC

Indonesia foods Malaysia HC Poland PC Turkey PC Taiwan Foods

Colombia HC

Belgium HC Taiwan HC Turkey foods

Indonesia HPC Malaysia PC

10% 20%

Brazil HC Poland Foods Spain PC Belgium Foods Greece HPC Brazil PC

Argentine HC

30% 40%
France Foods HM Italy HPC Thailand HC Thailand PC

50% 60%

Argentine PC Brazil Foods France

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