A SWOT analysis of General Motors discloses the essential of useful strategies to increase the values that benefits to the firm, and navigating the weaknesses that an organization needs to improve areas where they believe that improvement must be addressed. Equally, a SWOT analysis enables a company to explore opportunities in the marketplace where a firm can capitalize a market share and introduce its products and services to the market as well (Wheelen, Hunger, Hoffman, & Bamford, 2015). Lastly, a SWOT analysis addresses threats from competitors or new entrant in the industry. Strengths of GMC This component of the SWOT analysis enables the internal strategic planning that help growth and development of General Motors (GMC). Moreover, these aspects contain organizational capabilities and other potentials in strategic execution to bring up problems and opportunities in the world auto industry. The strengths of GMC include financial strength, strong brand name and competitive human resource. Financial strength Financial strength provides to the effective execution of the popular strategy of GMC and its strategic growth in the long-term operation in the world. Likewise, financial strength enables the firm to make intensive researches in the latest technological advance to support its sales and strengthen the foreseeable earnings. In addition, financial strength allows GMC invest in different strategic regions to capitalize new market share. According to Joseph, N. (2015), GMC has invested more than $1.2 billion to build new plant in Fort Wayne, Indiana. This plant will build Chevy Silverado and GMC Sierra pick-up truck, and final assembly of other automobiles include paint shop, and e-coat equipment (Joseph, 2015). Equally, this plant enables GMC to present in the U.S mid-Eastern region in order to increase its sales and earnings for coming years. Because of its financial strength, GMC is capable to invest intelligently in its fuel to comply with the U.S environmental regulation. In February, 2014, GMC has planned to invest $60 million in diesel-engine to meet coming law in the U.S. (Amend, 2014). This investment allows GMC increases its fuel efficiency and reduce the Carbon dioxide levels
This paper will explain GM’s most pressing challenges. Overcapacity is negatively impacted their financial results, brutal international competition is causing GM to react with target costing strategies, rising fuel prices directly impacts their cash flows and complicates capital budgeting strategies and tactics and their ongoing health care and pension costs continue to color their future earning potential.
Gamble, J. & Thompson, A. (2011) stressed the importance of companies conducting a SWOT analysis. They feel that it is important for a company to understand their strengths’, weaknesses, opportunities, and threats. A good SWOT analysis can help a company stay on track with their stated goals. The next few paragraphs is my perception of what a SWOT analysis would look like for Countrywide.
A SWOT analysis is a tool used to identify the strengths, weaknesses, opportunities and threats of an organization. A SWOT model measures what an organization can or cannot do as well as the possible opportunities and threats. This is done by taking data from the organization’s environment, analyzing the information and separating it into the internal (strengths and weaknesses) and external (opportunities and threats). When this is completed the analysis can create a plan for the organization to achieve its goals, and identify what difficulties must be overcome to attain
SWOT Analysis: A tool for examining a company and its environment. Defines the company’s strengths, weaknesses, opportunities, and threats
“A SWOT Analysis is the most used tool for audit and analysis of the overall strategic position of the business and its environment. Its principal purpose is to identify the strategies that will create a firm-specific business model. The plan aligns the organization’s resources and capabilities to the requirements of the environment in which the firm operates. The analysis is to evaluate any potential and limitations and the probable/likely opportunities and threats from the external environment. The results provide the positive and negative factors inside and outside the firm that affect the success.” A SWOT analysis is conducted to determine the strengths, weaknesses, opportunities, and potential threats to the organization. ("SWOT
it focused only four brands but was still global and utilizing 70% of its sales from outside of the United States. “Re-emerging at the new GM is the competitive spirit that, for decades, drove GM to leadership in styling, technology, engineering, marketing, and other key areas of the auto business. This spirit guides the new GM as it works to design, build, and sell the world’s best vehicles.”(History & Heritage-Rebirth,” 2014)
“SWOT is an acronym for Strengths, Weaknesses, Opportunities and Threats. By definition, Strengths (S) and Weaknesses (W) are considered to be internal factors over which you have some measure of control. Also, by definition, Opportunities (O) and Threats (T) are considered to be external factors over which you have essentially no control. SWOT Analysis is the most renowned tool for audit and analysis of the overall strategic position of the business and its environment. Its key purpose to
Founded By William Durant in Flint, Michigan, GM began by acquiring the Buick Motor Company. In 1920, GM added Chevrolet, Vauxhall, and Opel to its lineup in order to provide its customers with, “a car for every purse and purpose” (GM.com). At one point, GM carried over twenty brands. During the Fordist period, GM expanded internationally by taking on projects including manufacturing, sales, and service in all parts of the world (Townsend, Cavusgil, and Baba, 2010). In the 1970s, during the emergence of Neoliberal Globalization, GM found competition from the global automotive market. In response, GM expanded its market to China, India, Brazil and Europe. Due to a variety of causes including bad financial policies, uncompetitive vehicles, ignoring competition, and failure to innovate, GM found itself in trouble during the 2008 financial crisis. Eventually GM filed for
A SWOT analysis is a distinguished instrument for examination of a company’s strategic situation and environment. Its objective is to recognize the schemes that will best support a business’ assets and competencies to the desires of the market. It is the basis for assessing the core abilities and restrictions and the prospects and dangers from the external environment. SWOT stands for: strengths, weaknesses, opportunities, and threats. Strengths and weaknesses are deemed internal influences where there is some level of control; while opportunities and threats are deemed external influences where there is essentially no control.
SWOT analysis is an established instrument that helps to analyze company’s internal and external environment. This study analysis is based on internal strengths and weaknesses and external opportunities and threats. SWOT helps to identify priorities and create a common vision achieving the goals set.
In 2014 GM considered the major automaker in the United States with $2.8 billion revenue, working with 21,000 dealerships and recruiting more than 200,000 over six continents. Today, GM which its headquarter in Detroit, USA employs 225,000 people across six continents. The company encourages diversity in its organization culture with 70 nationalities. Proudly, GM provides 10 typical brands: Chevrolet, GMC and Cadillac which are the most popular
General Motors was once a back bone of American economy. It was one of those organizations who were the driving force of American automotive industry single handedly. But like any other enterprise, it has its strengths and weaknesses. Global presence with an impeccable distribution system which ensures a highest reach out couple with strong research and development gives it a competitive edge over its rivals however it has also borne its share of trouble mainly caused by recession. But now that market is picking up again, GM is also showing steady growth.
The General Motors (GM) manufacturing plant located in Fredericksburg, VA was purchased and renovated by GM in 1978. Although this is a small plant comparatively to many of GM’s other plants it is a staple within the small town of Fredericksburg. As a major producer of the Torque Converter Clutch (TCC) for GM’s automatic transmission worldwide the Fredericksburg plant plays a key role in GM’s manufacturing line.
SWOT analysis is a useful tool for understanding and decision-making for all sorts of situations in business and organization. SWOT analysis can be classified into internal and external factors affecting a company. The Strengths and Weaknesses of the SWOT analysis represent the internal factors that influence the viability of the company. While the Opportunities and Threats, on the other hand, are the external factors that may affect the company's performances. A SWOT analysis provides more understanding of the organization in relation to its internal and external environment so that manager can formulate better strategy in pursuit of its mission.
General motors are an American based multinational company commonly known as GM. The headquarters of GM is located at Detroit, Michigan. GM is mainly famous for the designs, manufactures, markets, and distributes vehicle parts and for the financial services.