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What Is The Weaknesses Of General Motors

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A SWOT analysis of General Motors discloses the essential of useful strategies to increase the values that benefits to the firm, and navigating the weaknesses that an organization needs to improve areas where they believe that improvement must be addressed. Equally, a SWOT analysis enables a company to explore opportunities in the marketplace where a firm can capitalize a market share and introduce its products and services to the market as well (Wheelen, Hunger, Hoffman, & Bamford, 2015). Lastly, a SWOT analysis addresses threats from competitors or new entrant in the industry. Strengths of GMC This component of the SWOT analysis enables the internal strategic planning that help growth and development of General Motors (GMC). Moreover, these aspects contain organizational capabilities and other potentials in strategic execution to bring up problems and opportunities in the world auto industry. The strengths of GMC include financial strength, strong brand name and competitive human resource. Financial strength Financial strength provides to the effective execution of the popular strategy of GMC and its strategic growth in the long-term operation in the world. Likewise, financial strength enables the firm to make intensive researches in the latest technological advance to support its sales and strengthen the foreseeable earnings. In addition, financial strength allows GMC invest in different strategic regions to capitalize new market share. According to Joseph, N. (2015), GMC has invested more than $1.2 billion to build new plant in Fort Wayne, Indiana. This plant will build Chevy Silverado and GMC Sierra pick-up truck, and final assembly of other automobiles include paint shop, and e-coat equipment (Joseph, 2015). Equally, this plant enables GMC to present in the U.S mid-Eastern region in order to increase its sales and earnings for coming years. Because of its financial strength, GMC is capable to invest intelligently in its fuel to comply with the U.S environmental regulation. In February, 2014, GMC has planned to invest $60 million in diesel-engine to meet coming law in the U.S. (Amend, 2014). This investment allows GMC increases its fuel efficiency and reduce the Carbon dioxide levels

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