1604. This is a common saying: All products sold involve the sale of services toa greater or lesser extent." Cite an example where product was soldbecause of an accompanying service.5. Explain why there is a multitude of different types of shampoos in themarket selves, many of which are from the same manufacturer. t eis benubslunsm2 jsriw llstInstructions: Read the following questions and/or situations. Explain andElaborate more for your answers. Write it in another sheetof paper.1. A company makes a pair of shoes (a semi-durable) that can last formore than 10 years. Is this an advantage or disadvantage for itscustomers? What do you think?2. People "need" to eat. Some "want" to eat pizza or a sandwich. Is itpossible for a "want" not to emanate from a "need"?bns3. Marketing involves, among others, "the delivery of value to consumers".However, the value a consumer places on a particular product or serviceis subjective. If you are a marketer, how can you increase yourcustomer's assessment of your product or service? Use a product ofyour choice as an example.

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Answered: 1. A company makes a pair of shoes (a…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Please do not give solution in image format thanku MaaraCollective (Jacket + Blazer) 2.0 strategic (situational Analysis) SWOT Analysis Opportunities / threats analysis (external ) - identify the main opportunities and threats facing the business (at least three opportunities and three threats ). Hint: Think about the customers (i.e., current and future needs, wants and values of the customers, key trends), Competitors (their size and market share, strengths and weakness, marketing strategies, target market, positioning), uncontrollable environmental factors within the environment, which the company must deal with (e.g., political forces, Economic forces, Sociocultural forces, Technological forces Environmental, Legal forces). 2. Strengths/ Weakness (internal) - Here you need to identify an organisation's strengths and weaknesses (relative to competition, and bearing in mind the consumers’ needs and wants); competitive Advantage: What special advantages does your business…
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