A factorial design was developed to determine if type of media and type of market produce different awareness levels for a particular service. The market levels are simply referred to as Market A and Market B; while the Media levels are referred to as Outdoor and Television. The output of awareness indexes appears as follows. Media Type Outdoor Television Market A 5 6 6 4 8 6 Markets Market B 7 9 8 9 8 10 Analyze all the important results (ensure the ANOVA table is displayed). Offer anything else that might be relevant to the discussion.
A factorial design was developed to determine if type of media and type of market produce different awareness levels for a particular service. The market levels are simply referred to as Market A and Market B; while the Media levels are referred to as Outdoor and Television. The output of awareness indexes appears as follows. Media Type Outdoor Television Market A 5 6 6 4 8 6 Markets Market B 7 9 8 9 8 10 Analyze all the important results (ensure the ANOVA table is displayed). Offer anything else that might be relevant to the discussion.
Glencoe Algebra 1, Student Edition, 9780079039897, 0079039898, 2018
18th Edition
ISBN:9780079039897
Author:Carter
Publisher:Carter
Chapter0: Preparing For Algebra
Section: Chapter Questions
Problem 63POT
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- A factorial design was developed to determine if type of media and type of market produce different awareness levels for a particular service. The market levels are simply referred to as Market A and Market B; while the Media levels are referred to as Outdoor and Television. The output of awareness indexes appears as follows.
Media Type
Outdoor Television
Market A 5 6
6 4
8 6
Markets
Market B 7 9
8 9
8 10
- Analyze all the important results (ensure the ANOVA table is displayed).
- Offer anything else that might be relevant to the discussion.
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