A multinational corporation has two semiautonomous divisions: production and marketing. The production division manufactures a product that is purchased and then resold by the marketing division. The marginal cost functions for the production division and for the value added by the marketing division are defined below. MCP = 200 + 3Q MCM = 4Q The demand function for the final product is: QD = 600 - P Assume that the external market for the output of the production division is perfectly competitive and that the market price is $300.
Q: Define the term stimulus?
A: A stimulus is anything that promotes activity in things or people.
Q: Topic: Distribution and channel Old model: B2B, B2C, it means the producer sell to retailers and…
A: The term "business-to-business" (B2B) indicates a business that offers goods or services to other…
Q: List the social factors that affect the marketing managers to forecast,influence, or integrate into…
A: There are numerous internal factors that impact the decision-making of marketers and there are many…
Q: What is the importance of understanding consumer behavior?
A: Consumer behaviour is the study of persons, groups, or organisations, as well as all behaviours…
Q: Define of digital skills
A: Social media is new trend which is gaining internet of businesses to promote and do other business…
Q: Discuss the unique aspects of business buying behavior?
A: Business buyer behavior can be explained as the buying behavior of organizations that buy goods and…
Q: Discuss global issues in branding and packaging?
A: A brand is a unique identity created by the company using various brand attributes. These attributes…
Q: Some creators of material have established their own communities. Describe the Google network in…
A: Content marketing is a strategic marketing technique that concentrates on attracting and retaining a…
Q: process of branding.
A: Branding is the overall process in which a company comes up with a logo and an name, which the…
Q: Describe the role of the Internet in business marketing?
A: Internet and advanced software are the outcomes of evolving digital technology. The digital world…
Q: How is the return at JYSK?
A: JYSK is a multinational home retailer with Scandinavian roots that makes it easy to furnish every…
Q: List the two key strategies that effectively markewt to teens?
A: A company has defined number strategies which it prefers to follow while performing the business…
Q: List the b State and Local Laws related to marketing?
A: The business activities and operations are influenced by several legal laws and restrictions. All…
Q: Create a new advertising campaign for McDonalds that promotes a healthy food option due people…
A: Introduction: Advertising campaign: It is a designed marketing strategy that shares the message to…
Q: Think about this: Do you think Big Data and Predictive Analytics might have improved marketing…
A: The act of making people aware about the positive characteristics of a product and encouraging them…
Q: Discuss the process of a Competition for Market Share and Profits?
A: The market share of a company is an important metric that is used by marketers to analyze whether…
Q: How do the consumers use and dispose of the purchased goods or services?
A: A person who buys a product always looks for the value that he will get from the product and the…
Q: What are Exchange Rates?
A: The economic activity, market interest rates, gross domestic product, and unemployment rate in each…
Q: What three (3) techniques/ strategies would you seek to implement to communicate with stakeholders…
A: Stakeholders play an essential role in any organization, and it is always vital that all the crucial…
Q: What is extensive decision making?
A: Decision-making is the process of deciding between two or more options in order to take the most…
Q: Do a competitor's profile for Nike and Adidas.
A: Competitor profiling - It is signified as a business strategy to analyze the market competition. It…
Q: List the types of Consumer Buying Decisions and Consumer Involvement?
A: Customer Involvement can be elucidated as the participation of the prospective customers in the…
Q: For a very long time, direct marketing has been a successful technique for marketers. Give some…
A: A type of advertising known as "direct marketing" explicitly targets a person or organization in an…
Q: Describe the functions of sales management?
A: A successful business can benefit from excellent sales management. An organisation has many moving…
Q: Define the terem Exchange control?
A: Governments may want to save foreign cash in a scenario when the balance of payments is getting…
Q: Case study Sunshine Café, a chain of coffee houses did some market research and found that college…
A: Marketing research assists management by delivering data that is pertinent to dynamics. Marketing…
Q: The shift from product-to-customer experience-based models will create more opportunities to gain…
A: Introduction: Customer experience is denoted by CX and product experience is denoted by PX.…
Q: Explain the role of celebrities in marketing and identify the implications for marketers.
A: CELEBRITY BRANDING Using a renowned person to promote a product can be an effective marketing…
Q: Discuss the growing importance of scanner-based research?
A: Research is a systematic inquiry process that includes data gathering, documentation of important…
Q: Describe in your own words the internet of things. What distinguishes the industrial internet of…
A: The internet of things is also called as IOT.An internet of things describes the network of physical…
Q: Discuss the different retail operations models and understand why they vary in strategy and format?
A: Distribution strategy is as important area for the company as product innovation. It helps to take…
Q: .1 A customer database is an organised collection of comprehensive information about individual…
A: It is important for any company to have the database of the customers and most of the companies even…
Q: Identify the eight key processes of excellent supply chain management, and discuss how each of these…
A: The primary management of the movement of products and services is supply chain management (SCM),…
Q: Which of the following 4 intervention strategies used to manage multicultural teams should be…
A: Disclaimer: Since you have asked multiple question, so we will solve the first question for you. If…
Q: Why is Product Invention important for the marketers?
A: Innovation can be elucidated as the creation of something new which can be useful to humans. Most of…
Q: Explain the four common steps involved in identifying customers in any industry. Answer the question…
A: In order to successfully acquire a customer the companies must analyse the different steps which are…
Q: Now that you have gone through a full Marketing Research project and learned from the modules…
A: Introduction: Marketing research: Marketing research is a systematic activity conducted to find…
Q: As a marketing manager of the chosen company, you are required to prepare a marketing plan for the…
A: A marketing plan has information about how to acquire customers and data regarding public relations…
Q: What is Accessory Equipment/?
A: Business markets are the markets where products and services are purchased to produce other goods…
Q: Discuss the Psychological Influences on Consumer Buying Decisions?
A: Consumer behavior is the part of consumer personality and attitude which is essential to understand…
Q: Discuss non-price issues over which a buyer and seller can reach an agreement, and explain why each…
A: Economic theory is predicated on the connection between buyers and sellers. The producers and…
Q: Best Ad -- Worst Ad Describe your favorite advertisement, and why. Do you think it is effective in…
A: Advertisement refers to the medium through which companies/firms promote their products &…
Q: Discuss about the changing of Hispanic Market?
A: America has different cultures and Hispanics are one of the minority but now the market has…
Q: Think about this: Do you think Big Data and Predictive Analytics might have improved marketing…
A: Predictive analytics and big data may have benefited marketing strategy ten to fifteen years ago.…
Q: When the interest rate increases, 1. The domestic currency depreciates and net exports increase. II.…
A: An aggregate demand curve will shift rightwards when the price level is the same and changes in…
Q: What are Raw materials?
A: Manufacturers procure raw materials through the suppliers. They then perform the different…
Q: What is business-tobusiness electronic commerce (B-to-B or B2Be-commerce)?
A: Business-to-business (B-to-B) e-commerce refers to the exchange of goods, services, or information…
Q: What are some of the criteria For market segmentation?
A: Introduction Market Segmentation entails a better understanding of consumer wants and behavior in…
Q: 1. Think of a product that you ought to sell as an entrepreneur/ businessman in the future. Describe…
A: Price is the monetary value set on the products and services by the company. There are different…
Q: y police will be cl
A: Sales variance refers to the difference or variance in the budgeted and the actual sales made. Sales…
A multinational corporation has two semiautonomous divisions: production and marketing. The production division manufactures a product that is purchased and then resold by the marketing division. The marginal cost functions for the production division and for the value added by the marketing division are defined below.
MCP = 200 + 3Q
MCM = 4Q
The demand function for the final product is:
QD = 600 - P
Assume that the external market for the output of the production division is
How many units should be produced by the production division?
How many units should be purchased by the marketing division?
What transfer price should be paid to the production division by the marketing division?
What price should be charged for the final product by the marketing division?
Trending now
This is a popular solution!
Step by step
Solved in 3 steps with 2 images
- This problem is based on Motorolas online method for choosing suppliers. Suppose Motorola solicits bids from five suppliers for eight products. The list price for each product and the quantity of each product that Motorola needs to purchase during the next year are listed in the file P06_93.xlsx. Each supplier has submitted the percentage discount it will offer on each product. These percentages are also listed in the file. For example, supplier 1 offers a 7% discount on product 1 and a 30% discount on product 2. The following considerations also apply: There is an administrative cost of 5000 associated with setting up a suppliers account. For example, if Motorola uses three suppliers, it incurs an administrative cost of 15,000. To ensure reliability, no supplier can supply more than 80% of Motorolas demand for any product. A supplier must supply an integer amount of each product it supplies. Develop a linear integer model to help Motorola minimize the sum of its purchase and administrative costs.A company manufactures two products. If it charges price pi for product i, it can sell qi units of product i,where q1 = 60−3p1 +p2 and q2 = 80−2p2 +p1. It costs $5 to produce a unit of product 1 and $12 to produce a unit of product 2. How many units of each product should the company produce, and what prices should it charge, to maximize its profit?“Good Intentions” (GI) company produces two products, which it sells on both a cash and credit basis. Revenues from credit sales will not have been received but are included in determining profit earned during the current six-month period. Sales during the next six months can be made either from units produced during the next six months or from the beginning inventory. Relevant information about products one and two is as follows. During the next six months, at most 150 units of product type 1 can be sold on a cash basis, and at most 100 units of product 1 can be sold on a credit basis. It costs £35 to produce each unit of product type 1, and each sells for £40. A credit sale of a unit of product 1 yields £0.50 less profit than a cash sale (because of delays in receiving payment). Two hours of production time are needed to produce each unit of product 1. At the beginning of the six-month period, 60 units of product 1 are in the inventory. During the next six months, at most 175 units…
- A rice importer has three sources: Thailand, Vietnam, and China. Unfortunately, the annual amount of rice harvested is heavily dependent upon the amount of rainfall during the growing season. The tables below show probabilities and prices for wet, dry, and normal growing seasons. Rice is sold in tons. PROBABILITIES Wet Dry Normal Thailand 0.5 0.2 0.3 Vietnam 0.6 0.3 0.1 China 0.4 0.4 0.2 Price per Pound ($) Wet Dry Normal Thailand 0.95 1.10 1.00 Vietnam 0.85 1.20 0.98 China 0.90 1.15 1.05 This is a maximization problem. True or False?A rice importer has three sources: Thailand, Vietnam, and China. Unfortunately, the annual amount of rice harvested is heavily dependent upon the amount of rainfall during the growing season. The tables below show probabilities and prices for wet, dry, and normal growing seasons. Rice is sold in tons. PROBABILITIES Wet Dry Normal Thailand 0.5 0.2 0.3 Vietnam 0.6 0.3 0.1 China 0.4 0.4 0.2 Price per Pound ($) Wet Dry Normal Thailand 0.95 1.10 1.00 Vietnam 0.85 1.20 0.98 China 0.90 1.15 1.05 This is a maximization problem. A)True B)FalseUse the table below to answer the questions that follow and caculate the Expected Monetary Value(EMV) of the different outcomesDECISION TABLE WITH CONDITIONAL VALUESSTATE OF NATUREFAVORABLE OUTCOME UNFAVORABLE OUTCOMEALTERNATIVES ($) ($)Start a big Company 2,000,000 -500,000Start a small company 800,000 -200,000Build Nothing 0 0Probabilities 0.3 0.7Calculate the following The EMV Maximin criterion Maximax criterion Minimax criterion
- Cox Electric makes electronic components and has estimated the following for a new design of one of its products: Fixed Cost = $7,000 Material cost per unit = $0.15 Labor cost per unit = $0.10 Revenue per unit = $0.65 Production Volume = 12,000 Per-unit material and labor cost together make up the variable cost per unit. Assuming that Cox Electric sells all it produces, build a spreadsheet model that calculates the profit by subtracting the fixed cost and total variable cost from total revenue, and answer the following questions. (a) Construct a one-way data table with production volume as the column input and profit as the output. Breakeven occurs when profit goes from a negative to a positive value; that is, breakeven is when total revenue = total cost, yielding a profit of zero. Vary production volume from 5,000 to 50,000 in increments of 5,000. In which interval of production volume does breakeven occur? to units (b) Use Goal Seek to find the exact breakeven point.…A company operates under hard budget constraints and has a WACC of 12%. In the current year it can spend a maximum of Kshs. 80 million on a new investment. The management is considering two alternative projects: Project 1 and Project 2, each of the two projects would run for two years and be sold at a fair price. Both of the projects require Kshs. 80 million initial investments and have present values without flexibility equal to Kshs. 100 million. However project 1 has an annual volatility of 40% and project 2 has an annual volatility of 20%. Both projects allow the management to contract operations by 40% and at any time during the next two years. With project 1 the cash received from contracting would be Kshs. 33 million and with project 2 it would be Kshs. 42 million. The risk free rate is 5%. Using a decision tree analysis (DTA) answer the following questions: Which project should the company selects, and what other factors should be considered while making the decision?A company operates under hard budget constraints and has a WACC of 12%. In the current year it can spend a maximum of Kshs. 80 million on a new investment. The management is considering two alternative projects: Project 1 and Project 2, each of the two projects would run for two years and be sold at a fair price. Both of the projects require Kshs. 80 million initial investments and have present values without flexibility equal to Kshs. 100 million. However project 1 has an annual volatility of 40% and project 2 has an annual volatility of 20%. Both projects allow the management to contract operations by 40% and at any time during the next two years. With project 1 the cash received from contracting would be Kshs. 33 million and with project 2 it would be Kshs. 42 million. The risk free rate is 5%. Using a decision tree analysis (DTA) answer the following questions:Which project should the company selects, and what other factors should be considered while making the decision?
- An investment advisor at Shore Financial Services wants to develop a model that can be used to allocate investment funds among four alternatives: stocks, bonds, mutual funds, and cash. For the coming investment period, the company developed estimates of the annual rate of return and the associated risk for each alternative. Risk is measured using an index between 0 and 1, with higher risk values denoting more volatility and thus more uncertainty. Investment Annual Rate of Return (%) Risk Stocks. 10 0.8 Bonds 3 0.2 Mutual funds 4 0.3 Cash 1 0.0 Because cash is held in a money market fund, the annual…Show cells in excel with step by step using solver and the sum product function show how to calculate weighted risk Wall Street firms commonly use linear programming models to select their bond portfolios. A firm is considering the following 5 bonds: Bond Annual Return rate (%) Risk measure Bond 9.2 5 Bond 5 3 Bond 6.1 2 Bond 3.5 4 Bond 1.2 1 In the table above, “risk measure” has a value between 1 and 5 with 5 indicating the riskiest bond and 1 the least risky bond. The firm has a budget of 1 million dollars for this investment. The firm wants to decide its investments in the 5 bonds to maximize the expected return of the portfolio, subject to constraints listed below: The weighted average risk of the portfolio should not exceed 4. At least 30% of the total investment can be invested in bond 3. To diversify the portfolio, the investment on each bond should be at least 10% of the total investment. The sum of investments made in…An automobile manufacturer wants to award contracts for the supply of four different fuel injection system components. Four contracts have submitted bids on the components; the Table below summarizes the prices bid per unit. Where no entry is made, the contractor submitted no bid. Component Contractor 1 2 3 4 1 $25 - $30 $40 2 $28 $80 $28 - 3 - $75 $33 - 4 $30 $82 - $42 Demand (units) 15,000 30,000 10,000 20,000 The demand for a component does not have to be supplied completely by one contractor. In fact, certain contractors have indicated maximum quantities that can be supplied at the bid price. Contractor 1 can supply no more than 18,000 of item 4, contractor 2 no more than 3,000 of item 1, contractor 4 no more than 15,000 units of item 2 and no more than 5,000 of item 4. There is no provision that awards must go to the low bidder. The automobile manufacturer wants to determine how many units of each…