Bold's Gym, a health club chain, is consideringexpanding into a new location: the initial investment would be $1million in equipment, renovation, and a 6-year lease, and its annualupkeep and expenses would be $75,000 (paid at the beginning of theyear). Its planning horizon is 6 years out, and at the end, it can sell theequipment for $50,000. Club capacity is 500 members who would payan annual fee of$600. Bold's expects to have no problems filling membershipslots. Assume that the interest rate is 10%.a) What is the present value profit/loss of the deal?b) The club is considering offering a special deal to the members inthe first year. For $3,000 upfront they get a full 6-year membership(i .e., I year free). Would it make financial sense to offer this deal?

Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter5: Network Models
Section5.3: Assignment Models
Problem 18P
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Bold's Gym, a health club chain, is considering
expanding into a new location: the initial investment would be $1
million in equipment, renovation, and a 6-year lease, and its annual
upkeep and expenses would be $75,000 (paid at the beginning of the
year). Its planning horizon is 6 years out, and at the end, it can sell the
equipment for $50,000. Club capacity is 500 members who would pay
an annual fee of$600. Bold's expects to have no problems filling membership
slots. Assume that the interest rate is 10%.
a) What is the present value profit/loss of the deal?
b) The club is considering offering a special deal to the members in
the first year. For $3,000 upfront they get a full 6-year membership
(i .e., I year free). Would it make financial sense to offer this deal?
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