Coca-Cola non-carbonated, ginseng-flavored beverage for sale only in Japan is an example of a local product. * O True O False

MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter16: Integrated Marketing Communications
Section16.2: Because You’re Worth It: Imc At L’oréal
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O False
Coca-Cola non-carbonated, ginseng-flavored beverage for sale only in
Japan is an example of a local product. *
O True
O False
Nancy Ajram Coke commercial for the Arab World commercializing the
global product Coca-Cola, is a strategy known as product extension-
communication adaptation. "
Transcribed Image Text:O False Coca-Cola non-carbonated, ginseng-flavored beverage for sale only in Japan is an example of a local product. * O True O False Nancy Ajram Coke commercial for the Arab World commercializing the global product Coca-Cola, is a strategy known as product extension- communication adaptation. "
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