III. COVID-19 Vaccine Distribution: Challenges and Opportunities

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
icon
Related questions
Question
India conducts a large amount of trade with its geographic neighbors. For all of
the reasons stated above, the pandemic has slashed regional trade and
negatively affected the revenue of all countries involved. It is therefore in India's
best interest to ensure a swift recovery from the pandemic. Through this, India as
well as its partners at RCEP will reap the rewards of increased trade, improved
economies, and a healthier, happier populace.
III. COVID-19 Vaccine Distribution: Challenges and Opportunities
A number of vaccines designed to inoculate against COVID-19 have passed
clinical trials and are now being distributed worldwide. The need to quickly
vaccinate the majority of the global population represents a logistical
challenge unlike any that have come before, and one that could be greatly
expedited through multilateral cooperation. At the core of this challenge is the
need to store vaccines in a cold environment in order to maintain effectiveness.
The Comirnaty vaccine developed by Pfizer-BioNTech must be stored at -70
degrees Celsius; the vaccine developed by American pharmaceutical
company Moderna will quickly become ineffective if exposed to temperatures
greater than -20 Celsius. Vaccines developed by RCEP members, such as
China's CoronaVac or India's Covaxin, remain effective at regular refrigerator
temperatures of around four degrees Celsius.
Because these vaccines require cold temperatures to maintain effectiveness, it
is imperative that regional supply chains be equipped to maintain vaccine
viability throughout storage, transportation, and administration. This "cold-chain
distribution" can be challenging for nations that lack the required logistical
infrastructure, such as specialized refrigerator trucks and ultracold storage
facilities. Trade policies can be crafted that allow for regional cooperation on
the construction of such facilities and the distribution of vaccines. Such policies
could help by improving communication between border agents and health
regulatory authorities, eliminating import fees and tariffs, and setting terms for
cross-border refrigerator truck usage to assist with 'last-mile' vaccine delivery.5
This last point is particularly important, given that many RCEP partners host large
rural populations. Indeed, nations such as Myanmar, Laos, and Cambodia score
low on the Logistics Performance Index with scores of 2.3, 2.58, and 2.7,
respectively. These nations may require additional help from larger partners to
house and distribute vaccines.
For the reasons stated above, India will support the creation of a
comprehensive policy to ensure all RCEP members have the resources
necessary to distribute the COVID-19 vaccine. India is in a strong position to
supply the needed doses, being one of the world's largest vaccine producers.
Additionally, India's prior vaccination campaigns, particularly that against
measles rubella in 2017, have taught it important lessons about distributing
vaccines in far-flung and geographically problematic regions. It would be
happy to assist its partner countries in navigating similarly challenging
circumstances. Finally, India's domestically-produced vaccines can be
maintained at a higher temperature than most, making them easier to
distribute.
It is only by acting as a unified body that India and its honorable partners can
re-ignite the economic activity that has until now been suppressed by the
pandemic. India does not wish for such a policy to come with strings attached;
in particular, it is not interested in opening its borders to additional Chinese
imports. By working together in a way that only they can, there is no reason that
the members of this organization cannot reach an agreement that is beneficial
for all.
IV. Conclusion
India reiterates its gratitude to its partners within this organization for carefully
Transcribed Image Text:India conducts a large amount of trade with its geographic neighbors. For all of the reasons stated above, the pandemic has slashed regional trade and negatively affected the revenue of all countries involved. It is therefore in India's best interest to ensure a swift recovery from the pandemic. Through this, India as well as its partners at RCEP will reap the rewards of increased trade, improved economies, and a healthier, happier populace. III. COVID-19 Vaccine Distribution: Challenges and Opportunities A number of vaccines designed to inoculate against COVID-19 have passed clinical trials and are now being distributed worldwide. The need to quickly vaccinate the majority of the global population represents a logistical challenge unlike any that have come before, and one that could be greatly expedited through multilateral cooperation. At the core of this challenge is the need to store vaccines in a cold environment in order to maintain effectiveness. The Comirnaty vaccine developed by Pfizer-BioNTech must be stored at -70 degrees Celsius; the vaccine developed by American pharmaceutical company Moderna will quickly become ineffective if exposed to temperatures greater than -20 Celsius. Vaccines developed by RCEP members, such as China's CoronaVac or India's Covaxin, remain effective at regular refrigerator temperatures of around four degrees Celsius. Because these vaccines require cold temperatures to maintain effectiveness, it is imperative that regional supply chains be equipped to maintain vaccine viability throughout storage, transportation, and administration. This "cold-chain distribution" can be challenging for nations that lack the required logistical infrastructure, such as specialized refrigerator trucks and ultracold storage facilities. Trade policies can be crafted that allow for regional cooperation on the construction of such facilities and the distribution of vaccines. Such policies could help by improving communication between border agents and health regulatory authorities, eliminating import fees and tariffs, and setting terms for cross-border refrigerator truck usage to assist with 'last-mile' vaccine delivery.5 This last point is particularly important, given that many RCEP partners host large rural populations. Indeed, nations such as Myanmar, Laos, and Cambodia score low on the Logistics Performance Index with scores of 2.3, 2.58, and 2.7, respectively. These nations may require additional help from larger partners to house and distribute vaccines. For the reasons stated above, India will support the creation of a comprehensive policy to ensure all RCEP members have the resources necessary to distribute the COVID-19 vaccine. India is in a strong position to supply the needed doses, being one of the world's largest vaccine producers. Additionally, India's prior vaccination campaigns, particularly that against measles rubella in 2017, have taught it important lessons about distributing vaccines in far-flung and geographically problematic regions. It would be happy to assist its partner countries in navigating similarly challenging circumstances. Finally, India's domestically-produced vaccines can be maintained at a higher temperature than most, making them easier to distribute. It is only by acting as a unified body that India and its honorable partners can re-ignite the economic activity that has until now been suppressed by the pandemic. India does not wish for such a policy to come with strings attached; in particular, it is not interested in opening its borders to additional Chinese imports. By working together in a way that only they can, there is no reason that the members of this organization cannot reach an agreement that is beneficial for all. IV. Conclusion India reiterates its gratitude to its partners within this organization for carefully
Below is the sample of a position paper that will serve as your guide in creating
your own. The country and topic presented in this sample position paper have
been selected to give students an example of a hypothetical Regional
Comprehensive Economic Partnership (RCEP) member-state and topic.
Sample Position Paper
Country: India
Topic: COVID-19 Vaccine Distribution
India, being one of the world's largest vaccine producers, is in a strong position
to supply the needed doses. India will support the creation of a comprehensive
policy to ensure all RCEP members have the resources necessary to distribute
the COVID-19 vaccine.
I. Introduction
The sovereign Republic of India thanks its partners within the Regional
Comprehensive Economic Partnership (RCEP) for their continuing commitment
to free trade in the East Asia Pacific (EAP) region through which all members
may benefit. Though this partnership is a newcomer to the global stage, recent
events have created ideal conditions for RCEP partners to benefit greatly from
their membership. Paramount among these is the ongoing COVID-19 pandemic,
which has killed millions and damaged the global economy in a way rarely seen
before. India is grateful that its RCEP partners here today will consider the
following proposal on COVID-19 vaccine distribution, and hopes that an
agreement satisfactory to all parties may be reached to alleviate the suffering
of millions.
II. The Effects of the COVID-19 Pandemic
Since its discovery in late 2019, Coronavirus disease 2019 (hereafter known as
COVID-19) has triggered an ongoing pandemic that has killed millions and
resulted in the worst global economic crisis in nearly a century. To date, over
100,000,000 people have fallen ill with the disease and over 2,000,000 have died.
To alleviate the spread of the virus, most countries have implemented varying
degrees of economic lockdowns, pushing millions out of work and forcing many
more to adapt to a 'new normal' of at-home living.
This has had a drastic effect on the global economy. The International Monetary
Fund estimates that global GDP shrunk by 4.4% in 2020, the worst contraction
since the Great Depression of the 1930s.2 On paper, the EAP region escaped
much of this contraction, growing by .9%. However, a closer look reveals that
this growth was fueled entirely by China, which grew by 2% while the rest of the
region contracted by 3.5%.3 According to a report published by the World Bank,
this contraction has the potential to reduce EAP regional growth over the next
decade by 1% per year.4
In terms of its effect on human life, the pandemic has been no kinder. The
amount of people living in poverty in the EAP grew by an estimated 38 million in
2020, fueled by lost earnings and reduced spending in hard-hit countries. The
collapse of international tourism has had an outsized impact in the EAP, where
many countries have cultivated reputations as tourist hotspots. In India, tourism
accounts for a full 10% of GDP, which has been lost to the pandemic.
India conducts a large amount of trade with its geographic neighbors. For all of
the reasons stated above, the pandemic has slashed regional trade and
negatively affected the revenue of all countries involved. It is therefore in India's
best interest to ensure a swift recovery from the pandemic. Through this, India as
Dorn will
Transcribed Image Text:Below is the sample of a position paper that will serve as your guide in creating your own. The country and topic presented in this sample position paper have been selected to give students an example of a hypothetical Regional Comprehensive Economic Partnership (RCEP) member-state and topic. Sample Position Paper Country: India Topic: COVID-19 Vaccine Distribution India, being one of the world's largest vaccine producers, is in a strong position to supply the needed doses. India will support the creation of a comprehensive policy to ensure all RCEP members have the resources necessary to distribute the COVID-19 vaccine. I. Introduction The sovereign Republic of India thanks its partners within the Regional Comprehensive Economic Partnership (RCEP) for their continuing commitment to free trade in the East Asia Pacific (EAP) region through which all members may benefit. Though this partnership is a newcomer to the global stage, recent events have created ideal conditions for RCEP partners to benefit greatly from their membership. Paramount among these is the ongoing COVID-19 pandemic, which has killed millions and damaged the global economy in a way rarely seen before. India is grateful that its RCEP partners here today will consider the following proposal on COVID-19 vaccine distribution, and hopes that an agreement satisfactory to all parties may be reached to alleviate the suffering of millions. II. The Effects of the COVID-19 Pandemic Since its discovery in late 2019, Coronavirus disease 2019 (hereafter known as COVID-19) has triggered an ongoing pandemic that has killed millions and resulted in the worst global economic crisis in nearly a century. To date, over 100,000,000 people have fallen ill with the disease and over 2,000,000 have died. To alleviate the spread of the virus, most countries have implemented varying degrees of economic lockdowns, pushing millions out of work and forcing many more to adapt to a 'new normal' of at-home living. This has had a drastic effect on the global economy. The International Monetary Fund estimates that global GDP shrunk by 4.4% in 2020, the worst contraction since the Great Depression of the 1930s.2 On paper, the EAP region escaped much of this contraction, growing by .9%. However, a closer look reveals that this growth was fueled entirely by China, which grew by 2% while the rest of the region contracted by 3.5%.3 According to a report published by the World Bank, this contraction has the potential to reduce EAP regional growth over the next decade by 1% per year.4 In terms of its effect on human life, the pandemic has been no kinder. The amount of people living in poverty in the EAP grew by an estimated 38 million in 2020, fueled by lost earnings and reduced spending in hard-hit countries. The collapse of international tourism has had an outsized impact in the EAP, where many countries have cultivated reputations as tourist hotspots. In India, tourism accounts for a full 10% of GDP, which has been lost to the pandemic. India conducts a large amount of trade with its geographic neighbors. For all of the reasons stated above, the pandemic has slashed regional trade and negatively affected the revenue of all countries involved. It is therefore in India's best interest to ensure a swift recovery from the pandemic. Through this, India as Dorn will
Expert Solution
steps

Step by step

Solved in 3 steps

Blurred answer
Follow-up Questions
Read through expert solutions to related follow-up questions below.
Follow-up Question

Compose a position paper on how your local government unit responds
to the COVID-19 crisis and what is your advocacy on your chosen issue.
You need to be as objective as possible by citing valid and reliable
sources. You also need to make the necessary adjustments to your
sources’ authenticity and reliability based on the comments and
suggestions of the professor.

Solution
Bartleby Expert
SEE SOLUTION
Similar questions
  • SEE MORE QUESTIONS
Recommended textbooks for you
Principles Of Marketing
Principles Of Marketing
Marketing
ISBN:
9780134492513
Author:
Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:
Pearson Higher Education,
Marketing
Marketing
Marketing
ISBN:
9781259924040
Author:
Roger A. Kerin, Steven W. Hartley
Publisher:
McGraw-Hill Education
Foundations of Business (MindTap Course List)
Foundations of Business (MindTap Course List)
Marketing
ISBN:
9781337386920
Author:
William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher:
Cengage Learning
Marketing: An Introduction (13th Edition)
Marketing: An Introduction (13th Edition)
Marketing
ISBN:
9780134149530
Author:
Gary Armstrong, Philip Kotler
Publisher:
PEARSON
MKTG 12:STUDENT ED.-TEXT
MKTG 12:STUDENT ED.-TEXT
Marketing
ISBN:
9781337407595
Author:
Lamb
Publisher:
Cengage
Contemporary Marketing
Contemporary Marketing
Marketing
ISBN:
9780357033777
Author:
Louis E. Boone, David L. Kurtz
Publisher:
Cengage Learning