Conduct a SWOT analysis on MYMUESLI brands
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- What is brand personality and why is this concept important to marketers? In this context, discuss the brand personalities of the following brands – a. Starbucks b. Tata2. For the managers of these brands, how might a psychographics-based segmentation approach for used for making target market decisions?What is the positioning strategy of Olpers vs Milkpak ?
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