Decide on the objectove of your SWOT analysis Research your business, indidtry and market. List your business strengths Lisy your budiness weaknesses List potentiak opportunities for your businesd List potential threats to your business Establish priorites from the SWOT Devolop a strategy to adress issues in the SWO Using these 8 steps to conduct in details a SWOT analysis of Medical Tourism services of Benin country.(500 WORDS)

Decide on the objectove of your SWOT analysis Research your business, indidtry and market. List your business strengths Lisy your budiness weaknesses List potentiak opportunities for your businesd List potential threats to your business Establish priorites from the SWOT Devolop a strategy to adress issues in the SWO Using these 8 steps to conduct in details a SWOT analysis of Medical Tourism services of Benin country.(500 WORDS)

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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post a response to the questions below (600 words each). • Identify a major professional league in the United States of America andexamine the factors that make the league profitable and how it showcasesthat it falls within a professional sporting category. Compare this to anamateur sporting league (providing evidence of this).ORSome people say that West Indies Cricket does not fall within the professionalsporting category while others say players are paid and experience celebrity typetreatment. Argue for or against this comment.• Research and create an infographic to illustrate the key differences between amateurs, recreational participants and professionals in sports.
1. Ibrahim argues, that the skills needed to run a small company are not different from those required to run a larger firm. Do you agree with Ibrahim? If not, then justify your answer. 2. Crowdsourcing is a way of solving problems and producing things by connecting online with people that you otherwise would not know. How would organisations utilise this concept? 3. A business model is a description of how a company intends to create value in the marketplace. Elaborate/explain this statement. 4. What are the barriers to communicate an opportunity? How would you then overcome this?
Using what you learned about TripAdvisor TripAdvisor Business Model Canvas (innovationtactics.com) TripAdvisor Business Model Canvas (innovationtactics.com) Share with us what you feel is one of the most interesting, compelling pieces of this business? Identify which of the 9 key components this information falls within (for example it could be: how TripAdvisor actually makes money being a "reviews" page or these are Tripadvisor's key competitors and this is one that actually surprised me...). Have you ever used TripAdvisor or posted on TripAdvisor? What was your experience? Pick an international dream vacation spot. Lookup a hotel that has a 4.8 out of 5.0 rating or higher in that destination. Examine a few reviews. Share with us your destination spot and a link to the hotel. Would the reviews of this property make you decide to book there? Why could user-generated content/feedback be seen as a revenue stream?
05) How is business planning different in a large firm in comparison to business planning in a small company? 106) Why is it important for all business planning to be integrated? 107) Define strategic planning. Discuss the steps involved. 108) PaperBackSwap.com needs to conduct a SWOT analysis. Explain the purpose of a SWOT analysis.
1. The business that I will start is a Coffee business.As a result,it aims at solving the problem of- -Quality of coffe bean -Coffee brewed properly -To take it from a common coffee to a global drink -To create acceptance through all age segments -To supply coffee globally that is of quality 2.The product or service -Quality coffee having no match in the industry -Ease of use and less time of preparation -Include variants to suit each ones taste -Build on the benefits of different types of coffees 3.Target market- -Young People -Coffee lovers -Office workers -Foodgram 4.Competitors- -Coffee estate owners -Local coffee manufacturers -Coffee companies as it forms a substitute 5.Promotion -Advertisement from Instagram-Ads -Café’s interior design -10% discounts for first purchase -Special offer on customer’s birthday Based on the business idea above, do the following: How do you increase the interaction and interest of your audience during your time communicate the business idea?
1. The business that I will start is a Coffee business.As a result,it aims at solving the problem of- -Quality of coffe bean -Coffee brewed properly -To take it from a common coffee to a global drink -To create acceptance through all age segments -To supply coffee globally that is of quality 2.The product or service -Quality coffee having no match in the industry -Ease of use and less time of preparation -Include variants to suit each ones taste -Build on the benefits of different types of coffees 3.Target market- -Young People -Coffee lovers -Office workers -Foodgram 4.Competitors- -Coffee estate owners -Local coffee manufacturers -Coffee companies as it forms a substitute 5.Promotion -Advertisement from Instagram-Ads -Café’s interior design -10% discounts for first purchase -Special offer on customer’s birthday Based on the business idea above, do the following: a. How do you communicate these business ideas creatively and innovatively to potential investors. Use the core…
Multiple Choice: Read carefully each statement and encircle the correct answer 1. An entrepreneur does their best to satisfy customers and to deliver what is promised. What entrepreneunal competencies are being described? a. Demand for efficiency and quality c. Goal Selling b. Risk-laking d. Persistence 2. Ms. Cristy Ternate is the owner of the bus company first love travel and lours. She requires to be an effective and efficient communicator in her company. Also, in her job. It meeds a good relationship with their customers. What skill of an entrepreneur is being described? a. Decision Making c. Planner b. Discipline d. People Skills 3. Due to the pandemlc that we now experience it has an adverso allocl on pnce hike in raw material and supplies, fare hike due to the price of oil. As an entrepreneur on this change, we are affected because of a sudden change in the price of the raw materials. What kind of characteristics of an entrepreneur is being described? a. Ability to accept change…
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I would like you to find a current article (no more than 6 months old) that describes a strategic issue being faced by a specific business organization. Briefly summarize the article and then analyze using a strategic concept from the first four chapters of the text. For example, you might find an article about how Nike is responding to a new Adidas marketing program. (Ch 3 external analysis - competitors). each article analysis should be no longer than two pages with the summary 1/2 and the analysis 1/2 of the paper. Use APA as your style guide and remember, this is a UWR course for the university.
1. Which of the following would a company probably have the least amount of influence over? a. A company would likely have equal influence over all of the above. b. A supplier raising prices c. The local government introducing new taxes d. A competitor lowering prices 2. Corporate-level strategy results in a mission statement that guides marketing strategy in which way? a. By tying higher level company goals to product-level marketing strategy b. By responding to customers’ needs and wants c. By clearly identifying a target market d. By avoiding marketing myopia and having a future vision 3. You are working in the marketing area of a large firm, and the CEO has just expressed her anger at the marketing research done by your area. She said, “This doesn’t help me at all. How much money and time have we wasted? And, how did this happen? Aren’t you supposed to be marketing professionals?” You and your team are trying to understand just what went wrong before going back to the CEO.…
Analysis of Journal Article: Fergnani, A (2022) Corporate Foresight: A New Frontier for Strategy and Management, Academy of Management Perspectives, Vol.36, No.2 pp.820-844. It is essential that each concept is defined clearly, accurately, and with excellent detail. It may be useful to critique or supplement the work of the core author by referencing the work of other scholars. Q1. Provide a brief definition of each of these concepts and explain why it is significant for corporate strategic management in 500 words. You might find it useful to supplement this with other scholars’ work on these concepts. The article defines and explains the significance of the following key concepts in corporate strategic management: VUCA environment, Corporate Foresight, Resource Based View of the Firm, Dynamic Capabilities Framework, Absorptive Capacity, Environmental Dynamism, Environmental Complexity. Scenario Planning.