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1. How can you distinguish product,service and, experience?
2. In what way services generally considered one more difficult to market? Cite one (1)reason or attribute and explain how marketers address the problems
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- What is a service? What are the important charaaeristics of services that make them different from goods?30)Costa company is a well-known coffee shop operating globally. Which of the following groups are outside of value delivery network of Costa? Select one: a. Customers b. Transportation companies c. Competitors d. Coffee producers] there are seven (7) service positioning strategies mentioned ; by attribute, by price or quality , competitive, by service benefits, by leadership, and by excellence. Pick 2 or 3 of these and talk about services you are familiar with that utilize those positioning strategies.
- 16) From a provider perspective, the user-centred success factors are: Select one: a. ease of use/usability b. usefulness and website design/visual appeal c. All other answers are correct. d. assistance/support e. multichannel e-government service usage.What is a service?⦁ Analyze the differences between goods and services and provide an example of each. please add referencing
- Topic: The study of customers’ behavior towards online shopping as opposed to in-store.What can be the Background, Statement of Problem and Purpose of Research based on the topic above?Managers of Best Buy had just implemented an e-commerce platform to expand their business in terms of customer base.Best Buy is a clothing retail store that offers value for money on clothing items for the family. Based on this, complete thetasks that follow. Question 1Elaborate on the e-commerce model adopted by Best Buy and further explain ANY FOUR (4) benefits of thee-commerce model to the retail company.1. Explain or define (in your own words) what is Customer Service2. What do you mean by Customer Retention?3. What will you do to retain your customers despite of some negative views of your products or services?
- Provide two examples, one using a good and one using a service, of marketing mixes that attempt to fulfill one or more of the needs of Maslow's HierarchyThis subject is practical research.Give the Recommendation of our research entitled “ Online shopping usability and customer satisfaction” the picture is the exampleInterpret the information in Tables A, B, and C.a. What are the primary needs that self-service checkouts satisfy for those customers who prefer them?b. What other industries present the best opportunities for the self-service checkout industry to grow?