Explain why there is an approach that states that spending on advertising is a barrier to entry into the Industry and how other approaches have responded?
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Explain why there is an approach that states that spending on advertising is a barrier to entry into the Industry and how other approaches have responded?
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- Why Mass-media advertising is not preferred in the present time?Some say that advertising increases the efficiency of markets; others say that it decreases their efficiency. Explain the basis for these conflicting interpretations and focus on the ethical side of the business.Do you believe that television (cable) advertising has largely becomeunimportant or do you believe that television advertising is still the mostpowerful advertising medium?
- One of the criticisms of advertising is that it causes people to buy more than they can afford. Do you agree that advertising causes people to buy more than they can afford, or is advertising just responding to the materialistic desire of individuals?Why do advertisers, particularly those in the travel and hospitality industries, choose to embrace digital advertising?What motivates marketers to embrace digital advertising, particularly in the travel and hospitality industries?
- Marketing topics - Advertising is considered as the most important tool in marketing. Explain .Who are your primary competitor in industry? How advertising helps you towards your rivals?What types of companies could benefit from placing ads on the NFL website, and how could they use the internet effectively to promote their products?