f a firm produces an experience good, its mode of advertising will be Select one: A. persuasive advertising. B. direct advertising. C. not to advertise. D. none of these.
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Q)54. If a firm produces an experience good, its mode of advertising will be
Select one:
A. persuasive advertising.
B. direct advertising.
C. not to advertise.
D. none of these.
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- True / False4. Advertising must be socially wasteful because advertising simply adds to the cost of producing a product.5. In the long run, firms in monopolistically competitive markets produce at the minimum of their average total cost curves.Demonstrate graphically why persuasive advertising which makes consumers more loyal Demonstrate graphically why persuasive advertising, which makes consumers more loyal to the advertised brand, is likely to increase a firm’s market power (its ability to raise price above marginal cost). Will it necessarily increase profit as well? Demonstrate graphically why persuasive advertising which makes consumers more loyalSome firms have an incentive to advertise because they sell a a. homogeneous product and charge a price equal to marginal cost. b. homogeneous product and charge a price above marginal cost. c. differentiated product and charge a price equal to marginal cost. d. differentiated product and charge a price above marginal cost. For the economy as a whole, spending on advertising comprises about what percent of total firm revenue? a. 0.5 b. 2 c. 10 d. 20 Firms that spend the greatest percentage of their revenue on advertising tend to be firms that sell a. industrial products. b. homogeneous products. c. consumer goods for which there are no close substitutes. d. highly-differentiated consumer goods. Firm A produces and sells in a market that is characterized by highly differentiated consumer goods. Firm B produces and sells industrial products. Firm C produces and sells an agricultural commodity.…
- 3.There are two competing Internet-based providers of medical information suitable for patients. ProPatient currently charges $150 per year to subscribers of its service,which helps patients learn more about their medical conditions. Its competitor, AskUs Health, currently charges $125 for a similar service. The current level of advertising by ProPatient is $2,500,000. ProPatient has tracked its volume of subscribers as a function of its price, the price of AskUs services, and of its own marketing expenditures designed to promote the service. The marketing department at ProPatient estimated its demand relationship based on these data. Here is the result: QP= 120,000 -900PP+ 400PA+.02M where QP= quantity of subscribers to ProPatient PP = price charged by ProPatient PA= price charged by AskUs Health MP= Marketing expenditures by ProPatient (all values of the independent variables are in dollars)ProPatient’s fixed cost to establish and maintain the business is $10,000,000 plus marketing…3.There are two competing Internet-based providers of medical information suitable for patients. ProPatient currently charges $150 per year to subscribers of its service,which helps patients learn more about their medical conditions. Its competitor, AskUs Health, currently charges $125 for a similar service. The current level of advertising by ProPatient is $2,500,000. ProPatient has tracked its volume of subscribers as a function of its price, the price of AskUs services, and of its own marketing expenditures designed to promote the service. The marketing department at ProPatient estimated its demand relationship based on these data. Here is the result: QP= 120,000 -900PP+ 400PA+.02M where QP= quantity of subscribers to ProPatient PP = price charged by ProPatient PA= price charged by AskUs Health MP= Marketing expenditures by ProPatient (all values of the independent variables are in dollars)ProPatient’s fixed cost to establish and maintain the business is $10,000,000 plus marketing…Exercise A.4. A company operating in a market of monopolistic competition has an inverse demand curve for its product: P=315-3q, where q is the number of units produced of the good and P its price. The total cost of production of this company is given by: TC(q)=q²+75q+4000. a) To maximize profits, how many units of the good should you sell? b) What price should I charge? (c) What benefits would it reap? (d) Given the above information, how much would you have to reduce fixed costs for longterm equilibrium to occur? Represent graphically
- Question: Which of the following market structures is characterized by a large number of firms, homogeneous products, free entry and exit, and perfect information? a) Monopoly b) Oligopoly c) Monopolistic competition d) Perfect competition Please give me correct answer and full explanation. Note:- Please avoid using ChatGPT and refrain from providing handwritten solutions; otherwise, I will definitely give a downvote. Also, be mindful of plagiarism. Answer completely and accurate answer. Rest assured, you will receive an upvote if the answer is accurate.A country’s market for new motor vehicles is dominated completely by two firms, Fastcars Ltd and Slowcars Ltd. Market revenue is fixed at $10 billion. Each firm can choose whether to advertise. Advertising costs $1 billion for each firm that advertises. If one firm advertises and the other does not, then the firm that advertises receives 100% of market revenue and pays for its advertising. If both firms advertise, they split the market revenue 50:50 and pay for their respective advertising. If neither advertises, they split the market revenue 50:50 but without the expense of advertising. a) What strategy would you advise that Fastcars Ltd should follow? b) What would you predict will be the strategy chosen by each firm? c) Is there an outcome that would make both firms better off? In case you find that there is such an outcome, is it achievable?In what sense do monopolistically competitive firms have market power? Question 1Answer a. Firms in the long run will earn zero economic profits b. The demand curve that a typical firm faces is negatively sloped c. Because of brand loyalty, a firm can raise the price of its product without worrying that any of its customers will switch to buy other similar brands d. All of the answers are correct
- Identify the different advertising objectives? Provide examples of brand advertisement for each one of them with links of advertisement and why the ad matches the objective.How does advertising help firms? In which market would you expect firms to use advertise mostly, monopoly, perfect competition or monopolistic competition? Explain.A big data firm Statqo Analytics report shows that Gojek had experienced a 14 percent downturn during the pandemic. Therefore Gojek has a plan to provide special promotions for its customers. However, Gojek still needs to consider its competitor, Grab, before deciding. Based on Gojek’s board of directors calculation, if neither Gojek nor Grab offers discount pricing, a profit of US $2.5 million will be earned by Gojek, and US $2 million will be earned by Grab. However, if Gojek is the only one to offer a discount, it will earn US $5million, while Grab profits will fall to US$ 3 million. If Grab offers a discount and Gojek continues to charge the regular price, Grab profits will total US $3.5 million while Gojek monthly profits fall to US$1.5 million. Finally, if For both Gojek and Grab are to offer discount prices, thereby they will get a modest profit of US $4 million and US $2.5 million, respectively a. Develop a normal-form game of the situation by filling up the table bellow…