Harvard’s Michael Porter has proposed the value chain as a tool for identifying ways to createmore customervalue. According to this model, every firm is a synthesis of activities performedto design, produce, market,deliver, and support its product. Nine strategically relevant activitiesfive primary and four support activitiescreate value and cost in a specific business.The primary activitiesare (1) inbound logistics, or bringing materials into the business; (2) operations,or converting materials into final products; (3) outbound logistics, or shipping out final products; (4) marketing,which includes sales; and (5) service. Specialized departments handle the support activities(1)procurement, (2) technology development, (3) human resource management, and (4) firm infrastructure.(Infrastructure covers the costs of general management, planning, finance, accounting, legal, and governmentaffairs.). Considering the above-mentioned value chain process explain the primaryactivities for One of the following brands. KIA motors khaadi Bata shoes Shan
Harvard’s Michael Porter has proposed the value chain as a tool for identifying ways to createmore customervalue. According to this model, every firm is a synthesis of activities performedto design, produce, market,deliver, and support its product. Nine strategically relevant activitiesfive primary and four support activitiescreate value and cost in a specific business.The primary activitiesare (1) inbound logistics, or bringing materials into the business; (2) operations,or converting materials into final products; (3) outbound logistics, or shipping out final products; (4) marketing,which includes sales; and (5) service. Specialized departments handle the support activities(1)procurement, (2) technology development, (3) human resource management, and (4) firm infrastructure.(Infrastructure covers the costs of general management, planning, finance, accounting, legal, and governmentaffairs.). Considering the above-mentioned value chain process explain the primaryactivities for One of the following brands.
- KIA motors
- khaadi
- Bata shoes
- Shan
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