Channel ActivityWebsite & social mediaadsInfluencer MarketingEducational Blog postsCollaboration with childTherapistsPublic relationsOutreach (press)TotalBudgetCost per month$500$200 per partner$300 per piece$100 per consultation$100 per releaseDuration3 months2 months1 piece per month1 consultation per month2 releasesTotal$1500$400$300$100$200$2500 Please come up with a measurement timeline and appendix-I need the correct answers to this practice project I found online please*Coming up with a advertising plan *The product name: Al Doll SarahCompany name: Sarah Al'sPurpose of product: to help shy kids who have difficulty communicating ,making friends andbeing around people become more open and comfortable.Measurement Timeline:•Website and social media metrics tracked weekly.Sales figures tracked monthly.Customer surveys conducted quarterly.• Media coverage monitored continuously.Appendix:• Include any market research data on shy children and the toy industry.• Include examples of influencer content and press releases.• Include child therapist insights and recommendations.|

The image you sent me shows a marketing budget for a product called Al Doll Sarah. The device is…

Answered: Include any market research data on shy…

Include any market research data on shy children and the toy industry. Include examples of influencer content and press releases. Include child therapist insights and recommendations.

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Concept explainers

Product and Service Classification

Classification of goods and services categorized between industry and customer goods is known as Product and Service classification. It is based on brands, quality, and quantity which companies deliver to the concerned client. Industrial goods are produced for industrial work, whereas consumer goods are produced for personal consumption by the customers. Marketing and sales need technological methods, a healthy environment, proper market strategies, marketing environment in terms of productivity and profit.

Question

Channel Activity
Website & social media
ads
Influencer Marketing
Educational Blog posts
Collaboration with child
Therapists
Public relations
Outreach (press)
Total
Budget
Cost per month
$500
$200 per partner
$300 per piece
$100 per consultation
$100 per release
Duration
3 months
2 months
1 piece per month
1 consultation per month
2 releases
Total
$1500
$400
$300
$100
$200
$2500

Please come up with a measurement timeline and appendix
-I need the correct answers to this practice project I found online please
*Coming up with a advertising plan *
The product name: Al Doll Sarah
Company name: Sarah Al's
Purpose of product: to help shy kids who have difficulty communicating ,making friends and
being around people become more open and comfortable.
Measurement Timeline:
•
Website and social media metrics tracked weekly.
Sales figures tracked monthly.
Customer surveys conducted quarterly.
• Media coverage monitored continuously.
Appendix:
• Include any market research data on shy children and the toy industry.
• Include examples of influencer content and press releases.
• Include child therapist insights and recommendations.
|

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