Information about our Company's operations by operating segment for the years ended December 31, 2014, 2013, and 2012, is as follows (in millions): Eurasia & Africa Latin America North Europe Asia Pacific Bottling Investments America Corporate Eliminations Consolidated 2014 Net operating revenues: Third perty. $2,730 $4,844 L6S'V$ $21,462 09 4,657 $5,257 $6,972 $ 136 769 5,536 2$ (1,325) uaubasiatu 866'StS Total net revenues. Operating income (loss) Interest income.. Interest expense.. Depreciation and omortization Equity income (loss)-net.. Income floss) before income taxes. Identifieble operating assets Investments... Capital expenditures 2,730 1,084 21,479 5,746 2,448 7,039 136 (1,325) 866'st 80L'6 2,852 2,316 2,447 (1,448) 6. 483 47 315 691 715 6,975 8,781 192 1,976 .......... 561'1 96 35 1.125 31 2,892 2,319 2,426 757 12 2,464 1,793 (1,823) 29,482 2,711 270 69L 9,325 EE9'I 862'I 1,081 33,066 8GE'E 13,625 86E'8L 06 1,293 628 2013 Net operating revenues: Aued puy zuaubasueu $2,763 $44,645 $4,748 $21,574 $5,372 $7.598 $154 $46,854 689 5,334 191 16 (1,471) (1,471) Total net revenues. Operating income (loss) Interest Income, Interest expense Depreciation and amortization Equity income loss)-net Income (loss) before income taxes. identifiable operating assets Investments. Capital expenditures..... 2012 4,939 698's 2,478 7,676 115 154 46,854 10,228 534 1.087 06S'I7 2,859 2,432 (1,651) 8067 534 463 42 89 13 1,192 98 335 134 1,977 22 24 2,923 3,713 2. 2,434 61 2,494 1,922 143 117 524 2,920 2,918 545 602 11,477 78,543 11,512 2,550 (1,082) 27,742 60L'I 1,273 1,157 33,964 629 90L 34 7,011 9,424 643 ..... 1,374 88 E9 Net operating revenues: Aued pa Total net revenues. Operating income (loss) $4,481 L69'2S 642 $4,560 271 4,831 $21,665 089'S$ 879 80E'9 LOB'8S 88 $ 127 $48,017 15 21,680 2,597 (1,644) (1,644) ........ 269'Z 5,123 127 48,017 10,779 471 1,078 S68'8 2,516 (LEE1) 471 ....... Interest Income. 096'Z Interest expense Depreciation and amortization Equity income (loss)-net Income (loss) before income taxes. Identifioble operating assets 33 001 45 1,083 26E 26E 286'! 618 608'1 611 732 1,101 3,015 2,882 2.759 2,624 2,523 (1,240) PO6 2,976 75.726 66Z'1 tiL'PE 1,155 6ES Capital experditures

Corporate Financial Accounting
14th Edition
ISBN:9781305653535
Author:Carl Warren, James M. Reeve, Jonathan Duchac
Publisher:Carl Warren, James M. Reeve, Jonathan Duchac
Chapter3: The Adjusting Process
Section: Chapter Questions
Problem 3.4ADM
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Question

The Coca-Cola Company is organized geographically and defines reportable operating segments as regions of the world. The following information was extracted from Note 19 Operating Segments in the Coca-Cola Company 2014 Annual Report:
Required
1. Calculate the following measures for each of Coca-Cola's operating segments (excluding Bottling Investments and Corporate):
Percentage of total net revenues, 2013 and 2014.
Percentage change in total net revenues, 2012 to 2013 and 2013 to 2014.
Operating income as a percentage of total net revenues (profit margin), 2013 and 2014.
2. Determine whether you believe Coca.Cola should attempt to expand its operations in a particular region of the world to increase operating revenues and operating income.
3. List any additional information you would like to have to conduct your analysis.

Information about our Company's operations by operating segment for the years ended December 31, 2014, 2013, and 2012, is as follows (in millions):
Eurasia
& Africa
Latin
America
North
Europe
Asia
Pacific
Bottling
Investments
America
Corporate
Eliminations
Consolidated
2014
Net operating revenues:
Third perty.
$2,730
$4,844
L6S'V$
$21,462
09
4,657
$5,257
$6,972
$ 136
769
5,536
2$
(1,325)
uaubasiatu
866'StS
Total net revenues.
Operating income (loss)
Interest income..
Interest expense..
Depreciation and omortization
Equity income (loss)-net..
Income floss) before income taxes.
Identifieble operating assets
Investments...
Capital expenditures
2,730
1,084
21,479
5,746
2,448
7,039
136
(1,325)
866'st
80L'6
2,852
2,316
2,447
(1,448)
6.
483
47
315
691
715
6,975
8,781
192
1,976
..........
561'1
96
35
1.125
31
2,892
2,319
2,426
757
12
2,464
1,793
(1,823)
29,482
2,711
270
69L
9,325
EE9'I
862'I
1,081
33,066
8GE'E
13,625
86E'8L
06
1,293
628
2013
Net operating revenues:
Aued puy
zuaubasueu
$2,763
$44,645
$4,748
$21,574
$5,372
$7.598
$154
$46,854
689
5,334
191
16
(1,471)
(1,471)
Total net revenues.
Operating income (loss)
Interest Income,
Interest expense
Depreciation and amortization
Equity income loss)-net
Income (loss) before income taxes.
identifiable operating assets
Investments.
Capital expenditures.....
2012
4,939
698's
2,478
7,676
115
154
46,854
10,228
534
1.087
06S'I7
2,859
2,432
(1,651)
8067
534
463
42
89
13
1,192
98
335
134
1,977
22
24
2,923
3,713
2.
2,434
61
2,494
1,922
143
117
524
2,920
2,918
545
602
11,477
78,543
11,512
2,550
(1,082)
27,742
60L'I
1,273
1,157
33,964
629
90L
34
7,011
9,424
643
.....
1,374
88
E9
Net operating revenues:
Aued pa
Total net revenues.
Operating income (loss)
$4,481
L69'2S
642
$4,560
271
4,831
$21,665
089'S$
879
80E'9
LOB'8S
88
$ 127
$48,017
15
21,680
2,597
(1,644)
(1,644)
........
269'Z
5,123
127
48,017
10,779
471
1,078
S68'8
2,516
(LEE1)
471
.......
Interest Income.
096'Z
Interest expense
Depreciation and amortization
Equity income (loss)-net
Income (loss) before income taxes.
Identifioble operating assets
33
001
45
1,083
26E
26E
286'!
618
608'1
611
732
1,101
3,015
2,882
2.759
2,624
2,523
(1,240)
PO6
2,976
75.726
66Z'1
tiL'PE
1,155
6ES
Capital experditures
Transcribed Image Text:Information about our Company's operations by operating segment for the years ended December 31, 2014, 2013, and 2012, is as follows (in millions): Eurasia & Africa Latin America North Europe Asia Pacific Bottling Investments America Corporate Eliminations Consolidated 2014 Net operating revenues: Third perty. $2,730 $4,844 L6S'V$ $21,462 09 4,657 $5,257 $6,972 $ 136 769 5,536 2$ (1,325) uaubasiatu 866'StS Total net revenues. Operating income (loss) Interest income.. Interest expense.. Depreciation and omortization Equity income (loss)-net.. Income floss) before income taxes. Identifieble operating assets Investments... Capital expenditures 2,730 1,084 21,479 5,746 2,448 7,039 136 (1,325) 866'st 80L'6 2,852 2,316 2,447 (1,448) 6. 483 47 315 691 715 6,975 8,781 192 1,976 .......... 561'1 96 35 1.125 31 2,892 2,319 2,426 757 12 2,464 1,793 (1,823) 29,482 2,711 270 69L 9,325 EE9'I 862'I 1,081 33,066 8GE'E 13,625 86E'8L 06 1,293 628 2013 Net operating revenues: Aued puy zuaubasueu $2,763 $44,645 $4,748 $21,574 $5,372 $7.598 $154 $46,854 689 5,334 191 16 (1,471) (1,471) Total net revenues. Operating income (loss) Interest Income, Interest expense Depreciation and amortization Equity income loss)-net Income (loss) before income taxes. identifiable operating assets Investments. Capital expenditures..... 2012 4,939 698's 2,478 7,676 115 154 46,854 10,228 534 1.087 06S'I7 2,859 2,432 (1,651) 8067 534 463 42 89 13 1,192 98 335 134 1,977 22 24 2,923 3,713 2. 2,434 61 2,494 1,922 143 117 524 2,920 2,918 545 602 11,477 78,543 11,512 2,550 (1,082) 27,742 60L'I 1,273 1,157 33,964 629 90L 34 7,011 9,424 643 ..... 1,374 88 E9 Net operating revenues: Aued pa Total net revenues. Operating income (loss) $4,481 L69'2S 642 $4,560 271 4,831 $21,665 089'S$ 879 80E'9 LOB'8S 88 $ 127 $48,017 15 21,680 2,597 (1,644) (1,644) ........ 269'Z 5,123 127 48,017 10,779 471 1,078 S68'8 2,516 (LEE1) 471 ....... Interest Income. 096'Z Interest expense Depreciation and amortization Equity income (loss)-net Income (loss) before income taxes. Identifioble operating assets 33 001 45 1,083 26E 26E 286'! 618 608'1 611 732 1,101 3,015 2,882 2.759 2,624 2,523 (1,240) PO6 2,976 75.726 66Z'1 tiL'PE 1,155 6ES Capital experditures
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