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Is Dyson a customer-centered company? Explain.
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- Which of the following study descriptions aligns with the conceptual model shown here? Select one: a. Charismatic leadership related to net profit margin, but the effect was moderated by environmental uncertainty. The effect was found only in dynamic (high uncertainty) environments. b. Environmental uncertainty mediated the relation between charismatic leadership and net profit margin. c. Environmental uncertainty and charismatic leadership both predicted net profit margin. d. Net profit margin was strongest in firms with high charismatic leadership. In turn, firms with stronger net profits were able to tame environmental uncertainty.Refer to Highlight “Change Metrics”. Which of the following statements best describes why the business leaders altered their approach to the organizational crisis. Multiple Choice Upon assessment of the competitive environment using evidence-based analytics, Continental’s leaders recognized that the organization’s emphasis was misplaced, and changed its strategic objectives. The bankruptcy court appointed independent overseers to force change. Continental leadership was attempting to raise stock prices in anticipation of a buyout. Union leadership was ready to call for a national walkout during the Chapter 11 hearings.1. Come up with an innovative idea2. Define one Customer Persona for this hypothesis (you can use the Customer Personatemplate)3. Describe what you think the Opportunity is i.e., what Job-to-be-done that is currently importantand not satisfied4. Describe what could be an appealing Value Proposition for this opportunity i.e., howyour Value Proposition helps in solving their Jobs-to-be-done addressing thepains/gains of the persona (you can use the Value Proposition canvas template)5. Explain what could be an MVP you could develop to test whether your valueproposition would be appealing to your target audience6. Elaborate on how you could test the demand for your MVP
- 1. Think of a time when you or someone you knowwalked away from a business rather than stayingto complain about its service or products. Ex-plain why the situation was handled this way. 2. In what ways is it more productive for CSRsto use proactive problem solving when dealingwith customers? 3. Think of a time when you observed an angrycustomer at a grocery store, retail outlet, orbank. Describe the behaviors of the person youobserved. How, in your opinion, could thisanger have been avoided? Once it occurred,how should it have been handed by a serviceprofessional? 4. What companies do you buy from that, likeUSAA, make it a practice to retain customers?What actions do these companies take toResearch and explain why Mattel Company is so happy and thrilled this week? Please quote your source.Evaluate and discuss the required levels Businesses/Organizations traverse in order to achieve analytics maturity, which are the following. Level 1: Basic- siloed, ad-hoc, conflict Level 2: Oppurtunistic- departments pursue independently, culture creates barriers, lacking leadership. Level 3: Systematic- centralized shared analytics resources, analytics standards and supporting technology, structured repeatable processes Level 4: Differentiating- constistently leveraging data, clear leadership and champions, frequent data driven decisions Level 5: Transformational- Data built into processes, all decisions are data driven Utilizing additional research, as a Digital Marketing Strategist for Google, explain how you will demonstrate to the Chief Executive Officer (CEO) the significant role you will play in the development of Analytics Maturity for your firm. Please be mindful to include relevant Digital Marketing Analytics concepts learned in the Chapter in addressing your claims.
- Explain whether or not you think adaptive initiatives are more fruitful than predictive ones in terms of results.-Explain the business-level strategies of Estee Lauder. Has this company used any ofthe business strategies we discussed (differentiation, cost leadership, first-mover advantage, or Blue Oceans)?If so, give a thorough explanation. How could they use these strategies to better themselves? Does innovation orentrepreneurship play a role or need to play a role to help move them forward? Explain.Q3 SAB Miller employees raised their concerns and showed resistance around this deal. Which option is not one of the reasons of their attitude? Select one: a. Certainty b. Intolerance to change c. Lack of trust d. Threatened self-interest