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Mike Patton worked in advertising for Bungle, Inc. When customers paid with cash for their purchases, Mike would slip a $5 bill into his pocket. At the end of the night, Mike would add up the money in his pocket and create a false refund for that amount. What type of scheme is this an example of? Lapping Larceny at the point of sale Sales skimming Larceny at the deposit

Mike Patton worked in advertising for Bungle, Inc. When customers paid with cash for their purchases, Mike would slip a $5 bill into his pocket. At the end of the night, Mike would add up the money in his pocket and create a false refund for that amount. What type of scheme is this an example of? Lapping Larceny at the point of sale Sales skimming Larceny at the deposit

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Mike Patton worked in advertising for Bungle, Inc. When customers paid with cash for their purchases, Mike would slip a $5 bill into his pocket. At the end of the night, Mike would add up the money in his pocket and create a false refund for that amount. What type of scheme is this an example of? Lapping Larceny at the point of sale Sales skimming Larceny at the deposit
Transcribed Image Text:Mike Patton worked in advertising for Bungle, Inc. When customers paid with cash for their purchases, Mike would slip a $5 bill into his pocket. At the end of the night, Mike would add up the money in his pocket and create a false refund for that amount. What type of scheme is this an example of? Lapping Larceny at the point of sale Sales skimming Larceny at the deposit
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