Please explain why a firm would use a balanced scorecard in evaluating divisional performance

Managerial Accounting: The Cornerstone of Business Decision-Making
7th Edition
ISBN:9781337115773
Author:Maryanne M. Mowen, Don R. Hansen, Dan L. Heitger
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Chapter11: Performance Evaluation And Decentralization
Section: Chapter Questions
Problem 11MCQ: (Appendix 11A) Which of the following is a perspective of the Balanced Scorecard? a. Learning and...
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Requirement 1:

Please explain why a firm would use a balanced scorecard in evaluating divisional performance.

Requirement 2:

Please identify and define the four areas of the Balanced Scorecard.  Select two areas and suggest how they might be used by Berkeley College.

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