SALES AND PROFITS (in Rs.)- Introduction Growth Maturity Decline TIME Fig. 6.1. Stages in Product Life Cycle. Abandonment -Sales -Profit

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
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Introduction Growth Maturity
Decline Abandonment
Sales
ONE
-Profit
TIME
Fig. 6.1. Stages in Product Life Cycle.
Use this figure as a guide in creating a detailed-action plan for your Product Life Cycle. Imagine
that Angel's Burger will release the new product called "King Size Angel's Burger" which is
good for 3 - 4 persons worth PHP. 150 with a tagline of "Sa Unang Kagat Patty lahat! with
Cheese". As the Product Manager of the company, what are the possible actions you can
implement for the company.
Product Life-Cycle Management (PLM) of Angel's Burger
Target Market: (10 points)
Introduction: (10 points)
Growth: (10 points)
Maturity: (10 points)
Decline: (10 points)
SALES AND PROFITS
(in Rs.)-
Transcribed Image Text:Introduction Growth Maturity Decline Abandonment Sales ONE -Profit TIME Fig. 6.1. Stages in Product Life Cycle. Use this figure as a guide in creating a detailed-action plan for your Product Life Cycle. Imagine that Angel's Burger will release the new product called "King Size Angel's Burger" which is good for 3 - 4 persons worth PHP. 150 with a tagline of "Sa Unang Kagat Patty lahat! with Cheese". As the Product Manager of the company, what are the possible actions you can implement for the company. Product Life-Cycle Management (PLM) of Angel's Burger Target Market: (10 points) Introduction: (10 points) Growth: (10 points) Maturity: (10 points) Decline: (10 points) SALES AND PROFITS (in Rs.)-
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