Smith Corporation is using employee data on the length of the employee's commute to the office to forecast the impact on employee retention that a potential return to in person work at the corporate headquarters vs continuting to permit employees to work remotely. Which type of data analytics was being used by Smith Corporation? Question 7 options: a) Descriptive b) Diagnostic c) Predictive d) Prescriptive

Smith Corporation is using employee data on the length of the employee's commute to the office to forecast the impact on employee retention that a potential return to in person work at the corporate headquarters vs continuting to permit employees to work remotely. Which type of data analytics was being used by Smith Corporation? Question 7 options: a) Descriptive b) Diagnostic c) Predictive d) Prescriptive

Marketing

20th Edition

ISBN:9780357033791

Author:Pride, William M

Publisher:Pride, William M

Chapter6: Target Markets: Segmentation And Evaluation

Section: Chapter Questions

Problem 17DRQ: Under what conditions might a firm use multiple forecasting methods?

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Under what conditions might a firm use multiple forecasting methods?
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Which of the following statements about forecasting based on big data analytics is true? Question 5 options: Most firms should outsource this analysis. Most firms have all of the resources needed to do this analysis. Most firms may need to acquire new resources to do this analysis. All are true statements regarding big data analytics.
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1. The FedEx Company supports its global network, the company has 51 customer service call centers, whose service goal is to answer 90% of calls within 20 seconds. With million daily calls, FedEx makes extensive use of forecasting models for the number of calls, average handling time, and staffing decisions and to ensure the highest customer satisfaction. Question: Being an Operational Manager, guide with reasons for the company to use appropriate forecasting models.
QUESTION 1 The table below shows the sales figures for a brand of shoe over the last 12 months. Months SalesJanuary 69February 75March 86April 92May 95June 100July 108August 115September 125October 131November 140December 150 a. Using the following, forecast the sales for the months up to January the following year:-i. A simple three month moving average. ii. A three period weighted moving average using weights of 1, 2 and 3. Assign thehighest weight to the most recent data. iii. Exponential Smoothing when α= .6 and the forecast for March is 350.iv. Determine which of the three forecasting technique is the most accurate using MAD
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Question Write a 1000 words report on a case study. You have recently started a new job as a junior operations manager at Pet Kingdom, a pet supplies retailer. You are writing these reports to your line manager, Ms Lionheart, so the appearance and language of your reports need to be professional. CASE STUDY - Forecasting Your line manager, Ms Lionheart, has collected and scrutinised performance data for the company. She was concerned that the inventories were high for certain products which had resulted in significant price reductions and losses for the company. At the same time, the company had run out of stock for other items early in the season resulting in unsatisfied customers and lost sales. Ms Lionheart has concluded that the problem was not with the specific products carried in the stock, but with the quantities ordered by the procurement department for two popular products; Dog Ball Launcher and Lightweight Dog Lead. Dog Ball Launcher is a product carried by the company…
QUESTION 1The table below shows the sales figures for a brand of shoe over the last 12 months.Months SalesJanuary 69February 75March 86April 92May 95June 100July 108August 115September 125October 131November 140December 150a. Using the following, forecast the sales for the months up to January the following year:-i. A simple three month moving average. ii. A three period weighted moving average using weights of 1, 2 and 3. Assign thehighest weight to the most recent data. iii. Exponential Smoothing when α= .6 and the forecast for March is 350.iv. Determine which of the three forecasting technique is the most accurate usingMAD. b. The following table shows the number of televisions sold over the last ten years at alocal electronic store.YEAR TV SALES1 1502 3003 4804 6005 6306 6407 7008 8259 90010 980i. Using trend projection, develop a formula to predict sales for years 11 and 12. Youhave to show all working. You will need to develop a table to calculate the slope andthe intercept.…
q 1 An analyst must decide between two different forecasting techniques for weekly sales of roller blades. Based on the following data, answer the below questions. time Units sold 1 147 2 148 3 151 4 145 5 155 6 152 7 155 8 157 9 160 10 165 What's the MAD if the exponential smoothing technique with alpha 0.4 is used?