The firm’s vice president in charge of marketing believes that every 8% decrease in the selling price of one of the company's products would lead to a 26% increase in the product's total unit sales. The product's absorption costing unit product cost is ₱18.20. The variable production cost is ₱1.90 per unit and the variable selling and administrative cost is ₱2.30 per unit. The product's price elasticity of demand is closest to: a. -2.82 b. -4.41 c. -2.00 d. -1.79 The product's profit-maximizing price is closest to: a. ₱33.77 b. ₱3.60 c. ₱2.97 d. ₱6.5
The firm’s vice president in charge of marketing believes that every 8% decrease in the selling price of one of the company's products would lead to a 26% increase in the product's total unit sales. The product's absorption costing unit product cost is ₱18.20. The variable production cost is ₱1.90 per unit and the variable selling and administrative cost is ₱2.30 per unit. The product's price elasticity of demand is closest to: a. -2.82 b. -4.41 c. -2.00 d. -1.79 The product's profit-maximizing price is closest to: a. ₱33.77 b. ₱3.60 c. ₱2.97 d. ₱6.5
Chapter1: Making Economics Decisions
Section: Chapter Questions
Problem 1QTC
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The firm’s vice president in charge of marketing believes that every 8% decrease in the selling price of one of the company's products would lead to a 26% increase in the product's total unit sales. The product's absorption costing unit product cost is ₱18.20. The variable production cost is ₱1.90 per unit and the variable selling and administrative cost is ₱2.30 per unit. The product's price elasticity of demand is closest to:
a. -2.82
b. -4.41
c. -2.00
d. -1.79
The product's profit-maximizing price is closest to:
a. ₱33.77
b. ₱3.60
c. ₱2.97
d. ₱6.57
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