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Name: 81) The performance of a business unit is influenced byIndustry forces
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Description: 81) The performance of a business unit is influenced byIndustry forces (industry effect) Its parent firm (corporate effects)Its own strategy and resource (business effects)A and B A and B and C

Business

Operations Management

The performance of a business unit is influenced by Industry forces (industry effect) Its parent firm (corporate effects) Its own strategy and resource (business effects) A and B A and B and C

Marketing

20th Edition

ISBN:9780357033791

Author:Pride, William M

Publisher:Pride, William M

Chapter19: Pricing Concepts

Section: Chapter Questions

Problem 6DRQ

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