What determines if a consumer uses an extended decision making (cognitive) process? What would be an example of this type of consumer decision situation?  What kind of consumer decisions are most frequently used?

Think of a purchase you recently made. Describe what you did and what happened at each stage of the Consumer Decision Making Process, from Problem Recognition to Post-Purchase evaluation. What were the most important influences in making your purchase decision? What aspects of marketing and/or consumer behavior do those represent? Was your decision making most closely representative of extended problem solving, limited problem solving, or habitual decision making? Do you think it's possible that other consumers might use a different type of decision making when making the same purchase? Explain.

Consider a recent relatively major purchase you have made (e.g. a durable good or luxury item), state what it was, and then answer : What was your motive for purchasing the product? Why did you choose that particular brand? To what extent is your decision process explained by the Consumer Decision-making Process? Justify any deviations with clarity and  explain in detail with relevant examples

Compare and contrast the economic, passive, cognitive, and emotional models of consumer decision making. Provide an example for each.

How can marketers use online services and the internetto obtain information for decision making?

Consider a recent relatively major purchase you have made (e.g. a durable good or luxury item), state what it was, and then answer: What was your motive for purchasing the product? Explain in detail why did you choose that particular brand?  To what extent is your decision process explained by the Consumer Decision-making Process? Justify any deviations in details with relevant examples.

1/- what are the Decision Models? How do the decision models aid, hinder this process and why? 2/- What other decision models are being considered and why?

Attitude is a big influencer in decision making. What can a marketer do to change attitude?

describe an original decision-making scenario that conveys how the Availability heuristic and associated bias(es) played a part in the outcome. Explain how the biases could have been overcome to improve the decision.