What is the purpose of organization charts? They are used to plan marketing campaigns. They show the firm's structure and the relationship of employees within the organization. They show the grouping of jobs into logical units. They determine which jobs need to be accomplished and who will perform them. They are a valuable tool for companies experiencing a large increase in research and development expenditures on new products.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
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 What is the purpose of organization charts? They are used to plan marketing campaigns. They show the firm's structure and the relationship of employees within the organization. They show the grouping of jobs into logical units. They determine which jobs need to be accomplished and who will perform them. They are a valuable tool for companies experiencing a large increase in research and development expenditures on new products. 

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