When can you use different pricing strategies and what are their suitable product categories? Instruction: -give examples for each type ? -Answer in one page. -answer the question about only the List of 7 strategies are listed in the image.
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- Price Analysis: market-driven pricing models 1. Describe the process of market-driven analysis and explain when it would be a useful tool. 2.Describe life cycle costs and the value of the life cycle cost method? Cost analysis: 3.Define the major types of cost? 4.What is breakeven analysis? 5. Define target pricing and describe when to use such a tool.QUESTION 1 Due to the fluctuation in the US dollar currency, the prices for commodities in Namibia are changing too because most of the goods are imported and the means of payment is US dollar. This has affected many businesses because they have to change their prices too, but if one changes prices anyhow, they may lose clients or make losses. Assuming that you are a business person and this trend is affecting you; explain 5 pricing strategies you may use to price your goods. QUESTION 2 Royd Joe is an entrepreneur, to do proper planning for his business, he has to take into account of both economic and business factors into considerations. Using Economic and Business forecasting, he should be able to predict trends in his business both in the near future and long run. Differentiate between business forecasting and economic forecasting.Memo 7 To:Pricing Manager, Central State Region From:Vice President, Marketing Re:Strategic Pricing Decision Our only competitor in the Central State region currently provides bundled services at $79.95. We are currently charging a 10 percent premium over its price, but there are rumors that it is contemplating a 10 percent price increase to bring its price in line with ours. We don’t know its cost structure, so we don’t know whether its price increase is driven by rising costs or a strategic move to gain margin.Historically, when we both charge the same price, our market share is about 65 percent. When we charge a 10 percent premium over its price, our market share declines to about 60 percent. It appears that in those instances when it charges a 10 percent higher price than us, our market share is about 70 percent.Please provide a recommendation regarding whether we should maintain our current price or reduce our price to $79.95.…
- A large business Office Supply & Technology company, “ Smart Space,”recently entered the B2B business markets with new business office virus & flusafety and hygiene product packages- including medical-grade cleaning servicesand a new flu & covid detection air filter for Corporate Offices.They are in the process of determining the appropriate price for the new B2Bproducts and services. Discuss:a)the role that costs play in determining price andb )identify & define the three (3) B2B strategic pricing approaches- andthe formula for each.c)select which approach is best for “Smart Space”and explain why .d) Create and List two (2) Metric-Based customer benefits for the new airfilter detection and cleaning package for sale to B2B businesses.Critical Thinking Penetration pricing is one approachto pricing for a new product launch. It is a helpfultactic to gain initial trials, build market share, discourage competitors, and pursue economies of scale.However, the initial price may set an expectation ofvalue among consumers and essentially position thebrand as a low-quality offering. This may result insome consumer resistance to purchasing the newproduct in the future if prices increase.In light of this trade-off between benefits and potential risks, to what extent do you think penetrationpricing is a suitable approach to helping a new product become successful in the marketplace? Would it bemore appropriate to have some form of sales promotion or other incentive to encourage initial sales insteadof some form of discounting? Do you think that a lowprice, even for an introductory period, would result ina negative perception of the brand?What are the advantages of competitor-based pricing? What are the risks of using competitor-based pricing exclusive of other approaches and Identify a few industries in which taking competitor-based pricinginto account might be especially beneficial when developing anoverall pricing strategy. What caused you to select the industriesyou did?
- 1. The formula of paracetamol tablets is vertically identical for all brands. Glaxo charges a premium price for this same product, yet remains the unchallenged market leader. Discuss what this implies about the value of a brand name. Are there any ethical issue involved in this type of pricing? Which pricing strategy they are applying and why?State the Pricing Strategy for Irish spring Bar Soap . There are three main pricing strategies in chapter 9 Pricing. Please include which one yours falls into. Customer value-based, cost-based, or competition-basedWhat other considerations could affect pricing your product? Such as new competition entering the market or a decline in the economy.Include observations about the closest competitive product and its relative pricing.A2) Economics Prices can be determined with complete reliance on costs, the inverse elasticity rule, and complete reliance on-demand and no reference to cost. Real-world pricing strategies lie in this continuum. a. False b. True c. It depends
- ECON: Industrial Organization Claim: “Following the entrance of a new coffee chain in a city, the incumbent coffee chain lowers its price by more than half. Thus, the incumbent is engaging in predatory pricing.” Do you agree with this claim? Explain. How would you determine whether predatory pricing indeed took place? Describe the analytical steps that are required. References: Horizontal Merger GuidelinesPricing strategies are often carried out by companies in the industry to maintain their presence in the industry, especially for companies that have market power. a. What is meant by “Limit Pricing” and “Predatory Pricing”, are the two strategies different, explain the difference if any? b. The "Chain Store Paradox" generally occurs in which price strategy from the possible strategies in question a, explains the paradox?The Walt Disney Company is "reimagining" its pricing strategy. Responding to the ever-increasing demand for theme park tickets, especially at peak times, Disney has implemented "demand-based pricing." Demand-based pricing has been in use by Disney competitors, Universal Studios, and other theme parks. The idea is to redistribute customer demand by lowering prices during times with less demand to encourage customers to switch some of their visits to lower-priced times. Under demand-based pricing, there are three prices. "Value" tickets for Mondays through Thursdays are $95, a reduction of $4.00. "Regular" tickets for most weekends and summer months are $105. "Peak" tickets for visitors during December, spring break weeks, and July weekends are $119. The new demand-based pricing is only for single day passes. The unknown is how consumers will respond to this new pricing strategy long term. Will they see it as a more equitable system in which you pay more at the "best" times to travel and…